The Latest Drinkware Trend: Custom Bottle Bags & Tumbler Pouches

Jul 10

We all know about the Stanley trend: These tumblers went viral on social media, causing stores to quickly sell out, as everyone wanted these cute and cool cups. Now, people are taking it to the...

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Top 10 Eco-Friendly Recycled Promotional Products to Elevate Brand Awareness at Trade Shows & Corporate Events

Jul 02

In today's world, sustainability is more than just a trend—it's a necessity. As businesses strive to reduce their environmental footprint, eco-friendly promotional products have become increa...

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5 Trending Eco Gifts to Elevate Summer Conventions & Tradeshows

Jun 27

As we embrace the warmer months and summer events, it's essential to consider eco-friendly promotional products that not only enhance brand visibility but also contribute to sustainability efforts....

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Custom Summer Kits: Give The Gift Of Summer Fun With Logo-Printed Summer Gear

Jun 25

Summer is officially here, and it’s time for outdoor adventures like beach vacations and backyard barbecues. While people are enjoying their fun in the sun, they can be influenced by you...

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10 Creative Seed Paper Products For Sustainable Marketing

Jun 18

At upcoming tradeshows and summer industry events, give the gift of sustainability with logo-printed seeded papers! It's time to consider eco-friendly promotional products that leave a lasting imp...

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10 Recycled Promo Products Under $10 (All Of Which Make Great Last-Minute Tradeshow Giveaways!)

Jun 12

In today's eco-conscious world, sustainability isn't just a trend; it's a responsibility. For businesses looking to promote their brand while minimizing their environmental impact, recycled promoti...

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Elevate Your Summer Events with These Custom Printed Promotional Products

Jun 03

As summer approaches, it's time to gear up for outdoor gatherings, pool parties, and corporate retreats. What better way to make a splash at your event than with custom printed promotional products...

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10 Eco-Friendly Promotional Products for Your New Employee Onboarding Welcome Kit

May 28

Starting a new job is an exciting and significant moment in someone's life. As part of your company's onboarding process, welcoming new employees with a thoughtful and sustainable gift can leave a ...

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The Ultimate Guide to Eco-Friendly Promotional Products for Last-Minute Trade Shows and Corporate Swag Bags

May 23

In the fast-paced world of trade shows and corporate events, time is often of the essence. You need to make a lasting impression on attendees, but you also want to do so in an environmentally respo...

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World Environment Day: 10 Eco Promo Products + 10 Ways To Celebrate

May 21

June 5 is World Environment Day, a time to promote awareness and action for the protection of our environment. This year, Eco Marketing Plus is offering up 10 eco-friendly promotional products that...

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10 Eco-Friendly Promotional Products Under $5: Perfect Last-Minute Swag for Outdoor Summer Events

May 20

As the summer sun beckons and outdoor events fill our calendars, businesses seek ingenious ways to leave a lasting impression on attendees. Enter eco-friendly promotional products—small token...

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Elevate Your Wellness Experience: 10 Eco-Friendly Promotional Products for Health Enthusiasts

May 15

Wellness is more than a trend; it's a way of life. As people increasingly prioritize their health and well-being, the market for wellness-related products and experiences continues to grow. Whet...

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10 Eco-Friendly Promotional Products to Elevate Your Pride Day Celebrations

May 13

Pride festivals, events, and parades are not just celebrations of love and diversity but also opportunities to promote sustainability and eco-consciousness. Incorporating eco-friendly promotional p...

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Leaving a Lasting Impression: 10 Unique Promotional Products Under $10

May 06

In the world of business and networking, making a memorable impression is invaluable. Whether you're attending a trade show, a corporate event, or simply connecting with potential clients, having a...

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5 Eco-Friendly High-Tech Promotional Gifts & Convention Giveaways for Clean & G

Apr 30

Embracing technology while staying environmentally conscious is the key to a sustainable future. As you welcome new high-tech lovers to your team or express gratitude to clients, consider eco-frien...

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Eco-Friendly Kitchen Promotional Products: Elevating Your Brand with Sustainable Swag

Apr 29

Are you on the hunt for last-minute eco-friendly kitchen promotional products that not only showcase your brand's commitment to sustainability but also make excellent giveaways or corporate holiday...

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10 Best Eco-Friendly Promo Products Under $20: Elevate Your Brand Responsibly At Your Next Event

Apr 25

In a world where sustainability is increasingly top of mind, eco-friendly promotional products are gaining traction as effective tools for marketing, customer loyalty, and brand recognition. Not on...

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Bamboo: Nature's Sustainable Wonder + How To Incorporate It Into Marketing Campaigns & Tradeshow Giveaways

Apr 23

Bamboo is a remarkable material known for its sustainability and versatility. Here's why bamboo stands out as an eco-friendly choice: Rapid Growth: Bamboo is one of the fastest-growing plants ...

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Elevate Your Brand at Summer Events with Custom-Printed Swag

Apr 19

As the sun shines brighter and the temperatures rise, it's time to gear up for summer events, tradeshows, pool parties, and beach clubs with custom printed promotional swag that exudes both style a...

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Eco-Friendly Express: Next-Day Ship Promotional Products for Last-Minute Tradeshow Gifts

Apr 17

In the fast-paced world of tradeshow giveaways, finding high-quality, eco-friendly promotional products on short notice can be a game-changer. Our next day ship selection is the answer to those las...

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Driving Sustainability: 10 Trending Promotional Products for Car Brands and Dealerships

Apr 10

As sustainability takes center stage, car brands, dealerships, luxury private car services, and car rental agencies are embracing eco-conscious promotional products to express gratitude and attract...

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Elevate Your Brand: 5 Perfect Promotional Products for Coffee Enthusiasts

Apr 03

In the world of coffee, where aroma and flavor intertwine to create moments of pure delight, promotional products play a significant role in enhancing the coffee experience. For coffee brands and s...

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Make Your Mark: Sharpie Pens as Last-Minute Promotional Giveaways

Mar 28

Are you looking for quick and effective promotional giveaways for your upcoming trade shows or corporate events? Look no further than Sharpie pens, highlighters and permanent markers. Not only are ...

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5 Must-Have Promotional Products for Camping and Outdoor Enthusiasts

Mar 27

Are you gearing up for your next outdoor adventure? Whether you're planning a camping trip, a beach day, or a picnic in the park, having the right gear can make all the difference. From lounging...

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Boosting Your Brand: 10 Smartphone Accessories That Supercharge Promotional Success

Mar 19

In today's fiercely competitive market, the strategic use of promotional products has emerged as a potent tool for businesses to yield significant returns, establish extensive brand exposure, attra...

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Embracing Eco-Fashion: The Rise of Recycled Felt in 2024

Mar 11

In the ever-evolving world of eco-friendly materials, 2024 sees a rising trend in recycled felt, bringing a fresh and sustainable perspective to the forefront. This versatile and environmentally co...

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10 Eco-Friendly Kitchen Promotional Products to Boost Your Brand and Sales

Mar 05

In a world where sustainability is becoming increasingly important, businesses are embracing eco-friendly promotional products to not only promote their brands but also contribute to a greener futu...

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Eco-Friendly Adventure Gear: The Ultimate Branding Opportunity for Marketing Directors

Feb 21

In the world of marketing and brand promotion, making a meaningful impact on consumers goes beyond the ordinary. Imagine the potential when your brand becomes synonymous with eco-friendly adventure...

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Beyond Paper Straws: Sustainable Alternatives That Sip in Style

Feb 16

As the world becomes more environmentally conscious, the battle against single-use plastics has brought paper straws into the spotlight. While their intentions are commendable, eco-friendly paper s...

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Embrace Sustainability: 10 Last-Minute Eco-Friendly Giveaways for Earth Day Events

Feb 12

As Earth Day approaches, there's no better time to celebrate sustainability and eco-conscious living. Whether you're planning an Earth Day event or looking for last-minute giveaways, embracing sust...

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Grow Green: 5 Desk Plants for Earth Day Eco-Friendly Giveaways

Feb 08

As Earth Day approaches, it's time to infuse your workspace with eco-friendly vibes. Adding desk plants and small succulents not only enhances office aesthetics but also promotes sustainability and...

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10 Last-Minute Eco-Friendly Promotional Products for Your Next Marketing Campaign

Feb 05

In the world of marketing and brand promotion, innovation is key. An effective way to make a memorable impression on your audience is through eco-friendly promotional products. Not only do these it...

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Unwrap Love: 10 Creative and Eco-Friendly Valentine's Gifts to Promote Your Brand

Feb 01

This Valentine's Day, break away from the ordinary and express your appreciation to clients and employees with unique, eco-friendly gifts that go beyond the typical branded merchandise. Showcasing ...

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Powering Sales and Attracting Clients: 5 Ways to Utilize Solar Power Banks

Jan 29

In today's competitive business landscape, companies are always on the lookout for innovative ways to increase sales and attract new clients and top talent. One such innovation that has been gainin...

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Green Marketing in 2024: Embracing Eco-Friendly Promotional Trends

Jan 25

In the dynamic landscape of 2024, the surge in demand for eco-friendly promotional products reflects a profound shift towards sustainable practices. Businesses and consumers are increasingly recogn...

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Energizing Your Brand: The Power of Solar Power Banks as Eco-Friendly Promotional Products

Jan 22

In an era of increasing environmental awareness, eco-conscious companies are looking for innovative ways to promote their brands while staying true to their green values. Solar power banks have eme...

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10 Creative Ways to Promote Your Business at Trade Shows and Valentine's-Themed Events

Jan 15

Trade shows and themed events are fantastic opportunities for businesses to connect with potential clients and create lasting impressions. Whether you're showcasing your brand at a trade show or ce...

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Custom Plants To Send To Clients & Give To Employees

Jan 09

One of our top-selling promotional products is plants, and in honor of National Houseplant Appreciation Day tomorrow, we wanted to show you some of the different types of custom plants we offer. ...

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Eco-Friendly Holiday Gear for Nature Lovers

Dec 18, 2023

The winter season brings with it a unique enchantment, drawing nature lovers to embrace the chill and explore the great outdoors. For businesses looking to connect with this adventurous community, ...

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Last-Minute Eco-Friendly Christmas Gifts / Merchandise

Dec 05, 2023

In the world of marketing and brand promotion, there's a growing emphasis on eco-conscious choices. This is especially true during the holiday season, as consumers become increasingly aware of the ...

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Eco-Friendly Promotional Products: The Perfect Holiday Gifts for Environmental Agencies and Green Energy Companies

Nov 29, 2023

In a world increasingly focused on sustainability and eco-consciousness, the choice of promotional products can make a significant impact on your brand's image. For environmental government agencie...

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Eco-Friendly Holiday Gifts for Remote Workers: Last-Minute Delights

Nov 28, 2023

As the holiday season approaches, the search for the perfect gifts becomes a top priority. The challenges of finding thoughtful and eco-friendly presents are especially heightened when shopping for...

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10 Creative Ways to Use Collapsible Cups and Travel Mugs for Promotional Swag

Nov 21, 2023

Promotional merchandise has long been a powerful tool for attracting clients and increasing sales. When it comes to outdoor travel groups, athleisure apparel brands, and glamping accessories, the k...

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Elevate Remote Work Experience: Why Laptop Sleeves Make Ideal Last-Minute Corporate Gifts

Nov 16, 2023

In today's dynamic business landscape, the concept of work has significantly evolved. Remote work, in particular, has become a vital aspect of many organizations. As more employees embrace this fle...

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Seating Solutions: The 5 Best Foldable Portable Chairs for Outdoor Events, Beach Resorts, Camping Trips, and Golf Tournaments

Nov 13, 2023

When it comes to outdoor events, beach resorts, camping trips, and golf tournaments, comfortable seating is essential for enjoying the experience to the fullest. Portable chairs have become a stapl...

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The 5 Best Portable Coffee Makers and Accessories for Coffee-Loving Nature Enthusiasts

Nov 08, 2023

For avid nature lovers and hiking groups, there's nothing quite like the serenity of a morning in the wilderness, accompanied by the rich aroma of freshly brewed coffee. However, brewing a perfect ...

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Eco-Friendly Bags for Last-Minute Corporate Giveaways & Holiday Gifts

Nov 06, 2023

Finding the perfect last-minute corporate gift for employees can be a challenging task. Fortunately, we've got you covered with a curated list of versatile bags that make ideal presents. From ...

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10 Last-Minute Custom-Printed Eco-Friendly Christmas Gifts for Clean Energy Companies

Nov 02, 2023

The holiday season is a time of joy, giving, and spreading goodwill. For clean energy companies, it's an opportunity to reinforce their commitment to sustainability and promote eco-conscious practi...

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10 Eco-Friendly Christmas or Holiday Gifts for Work-From-Home Employees

Oct 23, 2023

With the holiday season around the corner, why not celebrate in an eco-conscious way? This year, consider giving eco-friendly gifts to your work-from-home employees that not only bring joy but also...

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Unlocking Success in Real Estate: 10 Eco-Friendly Promotional Products to Thank Clients and Attract New Ones

Oct 18, 2023

In the dynamic world of real estate, fostering strong client relationships and attracting new clients are paramount to success. Real estate professionals understand the value of gratitude and perso...

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Wellness Winter Wonderland: 10 USA-Made Promo Products for Holiday Gifts & Branding Success

Oct 16, 2023

The holiday season is a time of joy, gratitude, and giving. It's also the perfect opportunity for businesses to connect with clients, attract new ones, and enhance brand visibility. In this compreh...

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Eco-Friendly Corporate Gifts for Employees: Promoting Well-Being and Reducing Stress

Oct 12, 2023

In the fast-paced world of corporate life, the well-being of employees is paramount to a thriving and productive workplace. As a conscientious employer, you understand the significance of nurturing...

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Sock it to Success: 10 Reasons Why Custom Recycled Socks Are a Great ROI for Branding and Business Growth

Oct 05, 2023

When it comes to promotional merchandise, custom socks made from recycled materials might not be the first thing that comes to mind. However, these seemingly humble accessories have proven to be a ...

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The Gift of Adventure: 10 Eco-Friendly Christmas Presents for Travel Enthusiasts

Oct 04, 2023

The joy of traveling with like-minded individuals in adult travel groups and outdoor adventure clubs is unparalleled. It's not just about exploring new destinations; it's about creating lasting mem...

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Sustainable Last-Minute Holiday Gifts: Thoughtful Eco-Friendly Presents for Employees & Clients

Sep 27, 2023

The holiday season is a time of joy, love, and giving. If you're on the lookout for meaningful and eco-friendly gifts that align with your values, look no further. We've curated a list of fantastic...

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10 Creative Ways to Use Pens as Promotional Products to Boost Sales

Sep 16, 2023

Promotional products are a powerful tool for businesses to increase brand visibility, engage customers, and boost sales. Among these promotional items, pens stand out as versatile and cost-effectiv...

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Penning Success: How Different Types of Pens Can Boost Your Business and Drive Sales

Sep 16, 2023

Pens are more than just writing instruments; they're versatile marketing tools that can significantly impact your business's success. By choosing the right types of pens for your promotional effort...

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10 Ways To Promote Your Brand With Custom-Printed Plants

Sep 11, 2023

Get in front of your target audience with branded plants! From social media and press mentions to trade shows and print ads, there are endless opportunities out there, when it comes to marketin...

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The Benefits of Gifting Employees Reusable Bamboo Cutlery Sets & Bento Boxes

Aug 16, 2023

In today's world, businesses are becoming increasingly aware of the importance of sustainability and promoting eco-friendly practices. One impactful way to demonstrate this commitment is by gifting...

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15 Best Eco-Friendly Promo Items for Your Next Outdoor Music Festival

Aug 10, 2023

From Coachella and beyond, outdoor music festivals bring people together to enjoy live music, beautiful surroundings, and a sense of community. As the world becomes increasingly conscious of sustai...

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Sustainable Sips: The 10 Best Eco-Friendly Barware & Drinkware Items for Liquor Brands

Aug 02, 2023

As the world embraces sustainability, liquor brands are seeking eco-friendly alternatives to traditional barware and drinkware. Embracing eco-conscious practices not only reduces environmental impa...

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10 Eco Client Thank You Gifts For Luxury Car Dealerships

Jul 27, 2023

Those in the luxury automobile industry can take business to the next level with custom thank you gifts for clients. These can be upscale, useful items that show appreciation, as well as show off y...

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New Trends in Custom Printed Promotional Pens: Boost Sales and Foster Customer Loyalty

Jul 21, 2023

Brands can boost business by turning to trendy pens that are customized with logos and made from sustainable materials. In today's competitive business landscape, standing out from the crowd is...

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Creative Ways Brands Can Use Recycled Bamboo and Wheat Fiber Sunglasses to Boost Sales

Jul 13, 2023

In recent years, sustainable and eco-friendly products have gained significant popularity among consumers. One such product is sunglasses made from recycled bamboo and wheat fiber. These sunglasses...

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Custom Branded Promotional Products for Travel Groups and Corporate Nature Retreats

Jul 06, 2023

Build up brand awareness with thoughtful and useful promo products. Travel groups and corporate nature retreats offer an incredible opportunity for individuals to connect, explore, and rejuvena...

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10 Eco-Friendly Travel & Outdoor Products to Boost Your Brand & Keep Customers Cool this Summer

Jun 27, 2023

Appeal to a larger crowd by offering sustainable promotional products. The growing concern for the environment has led to a rise in eco-conscious consumers who prioritize sustainability in their p...

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10 Branded Merchandise Ideas For Boat & Kayak Rentals

Jun 26, 2023

Stand out from competitors this summer: Offer your fan base custom-printed merch! Summertime means people are off work and traveling with friends, partners, or family, making the most of summer va...

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10 Branded Merchandise Ideas For Yacht Clubs

Jun 22, 2023

Stand out from competitors this summer: Offer your fan base custom-printed merch! Summertime means people are off work and traveling with friends, partners, or family, making the most of summer va...

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10 Branded Merchandise Ideas For Beach Clubs

Jun 19, 2023

Stand out from competitors this summer: Offer your fan base custom-printed merch! Summertime means people are off work and traveling with friends, partners, or family, making the most of summer...

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10 Branded Merchandise Ideas For Resorts

Jun 15, 2023

Stand out from competitors this summer: Offer your fan base custom-printed merch! Summertime means people are off work and traveling with friends, partners, or family, making the most of summer va...

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10 Eco-Friendly Office Products

Jun 13, 2023

Make a sustainable impact at work by using and gifting reusable and recycled items. There are easy and effective steps that can be taken in places of work, in order to help protect the planet. Fr...

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Market Your Brand With USA-Made Earth-Friendly Nalgene Bottles

May 11, 2023

These trendy water bottles make for useful and thoughtful swag that is good for the planet, hydration, the economy, and your promotional campaigns! Reusable water bottles are a go-to choice for...

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Summer Marketing: Sunglasses & Bucket Hat Pairings

May 11, 2023

Promote safe fun in the sun – and your brand – with sustainable, stylish bucket hats and sunshades. When marketing your brand or event, you should do so in a way that is memorable, ...

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4 Steps To A More Efficient Workplace

Apr 25, 2023

Businesses face numerous challenges, but there are tactics that can lead to smarter, more sustainable places of work. The pandemic. A workforce shortage. Issues with supply chain. Inflation. Ma...

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10 Eco-Friendly Gifts For Beach Resorts & Hotels

Apr 13, 2023

Your target audience is gearing up for summer travel. Appeal to it with branded gear that enhances beach trips and hotel holidays. Spring is here, summer is upon us, and people are heading off ...

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10 Sustainable Branded Gift Options For New Employees

Apr 05, 2023

Welcome new hires with logo-printed gifts that are also environmentally friendly! Starting a new job can be an exciting and overwhelming experience. As a way to welcome and appreciate them, emp...

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20 Promotional Home & Kitchen Products

Mar 27, 2023

These gifts are useful, sustainable, and customizable! Promotional products are an excellent way to get your brand noticed and remembered by potential customers. When it comes to promo items fo...

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5 Benefits of B Corp Promotional Products As Your Next Corporate Gifts

Mar 22, 2023

Certified B Corporations are measured by social and environmental impact, making them a smart choice for logo gifts. We’ve said it before, and we’ll say it again: Custom-printed it...

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Marketing With Cork: 10 Benefits Of This Sustainable Material

Mar 14, 2023

Due to its versatility and sustainability, cork can be utilized in so many ways–even advertising your brand! Cork is an incredibly versatile material that is used in a wide variety of app...

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3 Reasons To Promote Brands With Wheat Straw Products

Mar 09, 2023

This material – a go-to replacement for plastic – makes for environmentally friendly marketing. One of the most popular plastic alternatives is wheat straw, which is essentially wha...

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Use Promotional Products To Encourage Employee Productivity

Feb 21, 2023

Giving employees branded gifts boosts loyalty, collaboration, satisfaction, and – in turn – productivity. Research has shown that the average employee is only productive for about ...

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7 Reasons Brands Should Be Involved In Environmental Initiatives

Feb 16, 2023

By working to protect the planet, companies and organizations can better awareness, workplace culture, loyalty, and beyond. Obviously, a brand’s focus should be on its products/services, ...

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Retain Employees With These Top Sustainable Corporate Gifts

Feb 02, 2023

Brands are struggling to find new hires, so turn to eco-friendly promotional products to attract, retain, and celebrate employees. According to Human Resource Executive, hiring and keeping tal...

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Sustainability Resolutions For 2023

Jan 18, 2023

This year, make plans to make sustainable switches in your life. When a new year rolls around, it is common to set new goals or intentions, and many may focus on environmentally friendly New Ye...

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Last-Minute Drinkware Gift Ideas: 5 Best-Selling Bamboo Tumblers

Nov 03, 2022

Reusable drinkware is handy, is good for the environment, and can be personalized, making it a win-win-win idea during the holiday season! It’s November, meaning it will soon be time to e...

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Last-Minute Sustainable Gift Ideas: 10 Best-Selling Cutting Boards

Nov 03, 2022

Cutting boards – made of upscale materials and branded with your logo – are useful employee gift/client gift ideas, as they can even serve as art and charcuterie boards! Need the pe...

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Last-Minute Eco-Friendly Gift Ideas: 5 Best-Selling Cutlery Sets

Nov 03, 2022

Custom-printed reusable utensils are great for on-the-go use AND for the environment! In a world of single-use plastic, brands should try and encourage reducing, reusing, and recycling as much ...

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4 Ways To Sustainably Market With Promotional Products

Aug 16, 2022

Branded merchandise helps your business/organization stand out in the crowd. As often as possible, though, you should make eco-friendly decisions when marketing. Promotional gifts can be used i...

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New Eco-Friendly Corporate Gift Ideas for Employee Appreciation in 2022

Feb 21, 2022

As we move into 2022, the global expectation for eco-friendly products and sustainable business only grows stronger and more impassioned. Consumers and employees alike are continuing to shift their...

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WHEAT ALL BOUT IT – The newest sustainable material for promotional products!

Apr 29, 2021

We have all heard of recycled polyethylene terephthalate (rPET), and recycled bamboo fiber, but have you ever heard of wheat straw before? Wheat is the newest sustainable material that is now bein...

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5 Eco-Friendly Back to School Products For Students & Teachers

Apr 16, 2021

With more and more Americans getting their Covid-19 vaccinations, it looks like students and teachers can start preparing to head back to campus for the upcoming school year. this means that studen...

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5 Eco-Friendly Housewarming & Closing Gifts for Realtors

Apr 09, 2021

With the housing marketing booming, there's no time like the present to be a relator. With houses selling and closing deal after deal, what better way to welcome your clients into their new homes t...

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Get Ready for Summer Vacation with these 5 Eco-Friendly Products

Mar 29, 2021

With the promise of vaccines available to the public in May, vacations and travel is starting to seem not so far off in the distance anymore. And after a year in isolation, I'm sure I can't be the ...

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3 Eco-Friendly Employee Engagement Activities for Spring

Mar 09, 2021

Spring has finally sprung! That means it's time to get outside, breathe in the fresh air, soak up the golden sun, and start growing a garden. After being cooped up in the house for an entire year (...

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Eco-Friendly gifts just in time for Earth Day!

Feb 25, 2021

With Earth Day right around the corner, now is the time to plan how you'll be celebrating our Planet on her big day if you haven't done so already! For the last 50 years, Earth Day has been celeb...

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5 Easy Ways to Make Your Home Office Eco-Friendly

Jan 06, 2021

Although working from home may be tiresome, it helps lessen the environmental footprint your company is making. However, we can all do more to help the planet on our own terms during this Pandemic....

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10 Ways To Live More Sustainably In 2021

Dec 16, 2020

Follow these steps, in order to help stop and reverse the damage being done to Mother Earth. Unfortunately, every day, we seem to hear more startling statistics on the earth, climate change, gl...

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5 Simple Ways to Make Your Kitchen More Sustainable

Dec 14, 2020

If you're anything like me, you've been in the kitchen cooking and baking up a storm and pretending you're on your way to becoming the next Top Chef. While that clearly won't be my future career pa...

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Encourage People To Get Outdoors With Branded Swag

Dec 08, 2020

This sustainable and imprinted gear is perfect for showing off your brand and reminding people to get out and enjoy our planet! The great outdoors. Mother Earth. There are so many reasons to lo...

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5 Eco Gifts For The Holiday Season

Nov 24, 2020

Give a sustainable, custom-printed and handy gift in 2020! Exchanging presents is a normal part of the holiday season, including for businesses and organizations. Bosses give to employees, bran...

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Renewable Energy On The Rise

Nov 19, 2020

Eco Marketing Solutions takes a look at this positive trend and how you can join in on it. Based on findings by the International Energy Agency, renewable electricity installation will hit an a...

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4 Reasons Succulents Have Become The Hottest Trending Green Promo Item

Nov 17, 2020

Turn to these plants to show appreciation for your team or customers, to boost your brand and to add some style to the office! Succulents are drought-resistant plants that come in an array of s...

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5 Sustainable Trends For Your Work-From-Home Office Space

Nov 05, 2020

Create an effective and environmentally friendly workspace while working from home. Now, more than ever, people are working remotely, due to the coronavirus pandemic. This comes with its fair s...

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COVID-19: Ways It's Helping & Hurting Sustainability (& What You Can Do)

Oct 19, 2020

Here is a breakdown of the environmental effects of this virus, as well as steps that can be taken to fight it off in an eco-friendly way. The coronavirus has affected every area of life, from ...

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Cottagecore: What It Is & How Your Brand Can Get In On It

Oct 13, 2020

The five promotional products listed here are all nods to this current trend, full of natural and comfortable details. Recently, a certain aesthetic has been trending: Cottagecore. As its name...

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Halloween Candy: Healthy & Eco Alternatives

Oct 01, 2020

Instead of handing out candy, send out and give away these gifts that are better for people and the earth! Halloween will look a bit different this year, but it can still be a good time for you...

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5 Must-Have Sustainable Items For School

Sep 17, 2020

These high-quality, custom-printed and environmentally friendly gifts can hopefully help make this time a little brighter and easier. School may look a little different this year, but students...

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5 Best-Selling Eco-Friendly Promotional Gifts

Sep 09, 2020

Brands can appeal to many with imprinted products that are good for/kind to Mother Earth! Promotional products can be given to fans, employees, customers, investors, followers, clients and beyo...

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Make Sure Your Hand Sanitizer Is Approved By The FDA

Aug 27, 2020

This organization has a list of hand sanitizers to avoid, and we have a selection of germ-fighting products that are safe and approved to use! Recently, the U.S. Food & Drug Administration expa...

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Telehealth During The Pandemic

Aug 25, 2020

This form of healthcare has been vital, especially during the time of the coronavirus, and it will have a lasting impact on the health and wellness industry. Telehealth allows patients to meet...

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Appeal To Your Audience With Pet Accessories

Aug 20, 2020

Cute creatures and adorable animals are part of the families brands try to reach on a daily basis, so remember to keep these fur babies in mind! According to the American Pet Products Associati...

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5 Work-From-Home Uniforms

Aug 14, 2020

The outfits many are wearing while working remotely during the COVID-19 pandemic can be broken up into five groups and can all be stocked up on here and now! In 2017, research showed that over ...

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Employee Appreciation: Branded Gifts To Give During The Pandemic

Aug 05, 2020

Recognizing professionals, especially in the midst of the coronavirus, can lead to more productivity, positive attitudes and better business overall. For brands, COVID-19 has brought about cha...

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What’s Needed To Return To School Safely During The COVID-19 Pandemic

Jul 24, 2020

While the start of school will look different this year, parents, students, teachers and faculty members should stock up on PPE, in order to help fight the spread of the coronavirus. This Reus...

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Beyond The Mask: New & Useful PPE

Jul 22, 2020

Everyone has (hopefully) stocked up on face masks, due to COVID-19, but there are other germ-fighting tools that businesses, organizations and individuals can customize and utilize right now! F...

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Which Face Mask Is Best For You?

Jul 20, 2020

It is highly recommended that we all wear a face mask during the COVID-19 pandemic… but which piece of PPE is the best choice? Wearing a face mask can assist in protecting ourselves and ...

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Employee Gift: Share Safety Info With Custom Journals

Jul 13, 2020

Keep your team updated on COVID-19 info and more by giving out journals that feature custom, colored pages. A common employee gift is a journal or notebook, which can be used to take notes and...

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Sustainable On-The-Go Living & Eating

Jun 25, 2020

In today’s busy world, brands should promote sustainability with on-the-go products that are environmentally friendly. Busy schedules, extracurricular activities, social events and life i...

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Go Green at Sporting Events

Jun 16, 2020

Soon, it will be time to cheer on our favorite teams. Get ready with these five eco-friendly and sports-related items! After so many months without sports, everyone is getting ready to rush bac...

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Which Cutting Board Is Best?

Jun 10, 2020

Eco Marketing Solutions covers the pros and cons of bamboo, plastic and wooden cutting boards. A cutting board is a kitchen staple, as it can be used to cut, slice and chop up all different kin...

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Importance Of Reusable Cutlery

May 21, 2020

Cut down on waste by offering up and giving away reusable sets of silverware! As often as possible, individuals, organizations and companies need to be switching over to reusable items, and thi...

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The CBD Trend: 5 Promo Items To Get In On It

May 14, 2020

Promote your brand and pain relief with these cannabidiol-themed promotional gifts! In recent years, cannabidiol, or CBD, has been growing in popularity. It is one of the active ingredients of ...

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6 Eco-Friendly Products For Green Camping

May 06, 2020

When fans, customers and employees are camping, make sure they are doing so in a green way. There are companies that cater to customers who enjoy the great outdoors. There are organizations tha...

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Eco-Friendly Back-To-School Essentials

Apr 23, 2020

Keep spirits high through the coronavirus pandemic by gifting students with high-quality and eco-friendly school supplies! While students are at home trying to keep up with their online curricu...

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New Recycled Cutlery and Utensil Sets

Apr 22, 2020

Eco Marketing Solutions has just added more recycled and eco-friendly cutlery and eating utensils-- all that can feature your logo and message. Help your customers promote an eco-friendly lifestyl...

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Essential Gifts For Essential Workers

Apr 21, 2020

Supply those who are still working, despite and amidst COVID-19, with everything they want and need! Right now, those considered to be essential are still working, despite the novel coronavirus...

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20 Eco-Friendly Products For Staycations

Apr 16, 2020

Even though everyone has had to change their upcoming travel plans, you can still use, hand out and give away the following eco-friendly, branded, high-quality items for a fun time at home! Man...

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Order Your Bulk Face Masks, Shields and Hand Sanitizers to Fight Coronavirus

Apr 16, 2020

Eco Marketing Solutions has just recently launched a line of face masks and face shields in order to be of assistance during the coronavirus pandemic. This virus and its after effects will last for...

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6 Promo Items For A More Sustainable Summer

Apr 14, 2020

Promote summer fun, sustainability and your brand with fun and useful items like these! Before we know it, summer will be here, and your brand needs to be thinking about promotional products fo...

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Custom-Printed MiiR Products

Apr 09, 2020

Make your brand stand out, with custom items from MiiR. Founded in 2010, MiiR creates functional and sleek products. This brand also has the Product to Project™ movement, a business model...

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Work From Home: 5 Items To Make It Greener

Apr 03, 2020

Encourage efficient business—and sustainability!—with useful and thoughtful tools employees can use while working remotely. Due to the novel coronavirus, many people must now work f...

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Tools & Gifts For Medical Professionals

Mar 31, 2020

Doctors and nurses work long, stressful and sometimes dangerous hours, especially now, with COVID-19. Thank them with useful and thoughtful products! Due to the coronavirus pandemic, medical pr...

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Banning Toxic Plastics

Mar 20, 2020

With Canada saying that plastic is a toxic substance, will more follow suit, opting for environmentally friendly replacements? According to Promo Marketing Magazine, Canada’s federal gove...

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Reach Your Goals With Collapsible Water Bottles

Mar 18, 2020

Promote your brand, increase business, drive traffic at trade shows and more with reusable bottles that fold up and shrink down! With recent news on climate change, it is clear that green lifes...

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Make An Impact With CamelBak Bottles

Mar 03, 2020

These well-known and high-quality reusable bottles can show off your brand and help protect Mother Earth! A reusable water bottle is a smart item to own. It can help save the earth and save som...

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Win-Win with Wheat Promotional Products

Feb 26, 2020

Selecting everyday use wheat products, like straws can have a substantial impact on Earth and winning client retention. Many household and beauty brands have finally been outed for their toxic ...

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Show Off Your Brand Through Decals

Feb 19, 2020

Iconic companies are known for their recognizable logos, and your business/organization, too, can be put on display by turning to decal water bottles. The Target bullseye. The apple on iPhones....

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5 Newest & Coolest Eco Products of 2020

Feb 17, 2020

These promotional items are a smart, stylish and sustainable way to show off your brand this year! There are numerous ways for brands to stand out in the crowd and attract new fans, customers, ...

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Personalized Succulents

Feb 05, 2020

A stylish and sustainable idea for promoting your message would be to say it with succulents! A national gardening report concluded that six million people in the U.S. had recently turned to ga...

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Tips For Going Green In The Office & Beyond

Jan 13, 2020

More consumers are selecting eco-friendly brands, meaning now, more than ever, companies and organizations should be making sustainable choices. According to a recent study, more and more peop...

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INFOGRAPHIC: 4 Ways To Use A Reusable Bag

Dec 08, 2019

Here are just four of the ways and reasons to go green and opt for a stylish and eco-friendly bag!

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Eco Trends For 2020

Dec 02, 2019

Learn which environmentally friendly trends will be all the rage next year, as well as how your brand can get in on the action! With a new year comes new crazes, including those in the eco sec...

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Use These Promo Products For America Recycles Day

Nov 01, 2019

America Recycles Day takes place on November 15, and it is one day to educate, one day to motivate and one day to make recycling bigger and better. According to the EPA, 75 percent of waste in ...

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Swag For World Vegan Day

Oct 17, 2019

On November 1, World Vegan Day happens, in order to celebrate vegans, the benefits of this lifestyle and the environment in general. Veganism involves avoiding the use of animal products, espe...

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Eat, Drink & Travel In An Eco Way

Oct 10, 2019

While out and about, make sure to eat, drink and travel in a green way! We live in a busy world and lead on-the-go lives. From morning commutes and summer vacations to just running errands, the...

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A Branded Tee, The Eco Way

Sep 26, 2019

Many love a good T-shirt... but why not opt for an eco-friendly one? Cotton is one of the most used fabrics out there, and it has been for thousands of years. A cotton T-shirt is such a simple...

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The Perfect Branded Mugs For International Coffee Day

Sep 02, 2019

Promote this popular caffeinated drink - and your brand! - on September 29. International Coffee Day is an occasion on September 29 that is used to promote and celebrate coffee, one of the most...

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Celebrate World Car Free Day

Aug 14, 2019

World Car Free Day falls on September 22, as a way to encourage people to give up their vehicles for the day. This celebration is a great way to get people moving (as they turn to biking or wa...

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6 Bamboo Swag Ideas

Aug 07, 2019

Did you know… Bamboo is the world’s fastest-growing plant and is self-sustaining, sending up new shoots each year. These are some of the top reasons people are turning to this plant as...

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Vegan/Vegetarian Promotional Products

Jul 03, 2019

From employee apparel and gifts for clients to the promotional products that brands make available to their fans, there are tons of swag ideas out there. Why not go green, though? The followin...

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The Benefits Of Bamboo Straws

Jun 05, 2019

These bamboo alternatives can be used again and again, cutting down on the pollution problem. Bamboo straws can help protect the environment, can have logos lasered onto them and can provide a ...

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The Comeback Of The Fanny Pack

May 01, 2019

Cater to fans and followers by using fanny packs as your go-to piece of swag this summer! The fanny pack was seen on European skiers in the ‘70s, was used as a money bag for tourists in t...

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7 Branded Ideas for Promoting Your Cannabis Businesses

Apr 20, 2019

The cannabis industry is a growing one, and within it, the U.S. and Canada are expected to generate a combined $172 billion in retail sales over the next six years. From relieving stress and an...

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Get Ready To Celebrate Earth Day

Mar 05, 2019

Protect the planet and promote your business with these imprinted items! Eco Marketing Solutions is helping you to celebrate Earth Day with a roundup of some of our most popular products! All o...

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7 Promotional Products Made Of Cork

Jan 22, 2019

The cork industry is growing, so get in on this green trend, in order to promote your brand! While 70% of cork production goes towards making wine toppers, cork is used in a variety of other pr...

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5 Reasons Eco-Friendly Products Appeal To Millennials

Jan 16, 2019

Sustainable items are good for the environment, but the goodness doesn’t stop there! Eco-friendly products are, obviously, good for the environment, but that is just one reason that items...

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Catering To Customers & Clients With Coolers

Jan 08, 2019

These promotional products act as mini billboards for your brand! When it comes to promotional products, brands can’t go wrong with coolers. These are great for clients to take to sportin...

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Promote Safety - & Your Brand - With Clear Bags

Dec 20, 2018

These see-through promo items are great at sporting events, in schools, at concerts, for tradeshow giveaways and beyond! Recently, more individuals, organizations and businesses have been turni...

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Consumers Prefer Quality Goods & Caring Brands

Dec 19, 2018

Improve your business profile - and the environment! - with eco-friendly gifts and goods! When purchasing a product/service, consumers evaluate what is being sold, how much it costs, where it ...

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Reaching Millennials With Eco-Friendly Products

Dec 11, 2018

Going green with your swag is a smart decision for reaching your target audience, for your brand overall and for the earth! A 2016 study by the Advertising Specialty Institute found that most p...

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Eco-Friendly Marketing: Reusable Water Bottle Options

Dec 06, 2018

Since more than 60 million plastic bottles are thrown out every day, your brand can go green while advertising with reusable water bottles! Every single day, more than 60 million plastic bottle...

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7 Ways Your Building Can Go Green

Nov 28, 2018

From handing out eco-friendly products to creating a green outdoor space, here are ways to make your building a sustainable one! In recent years, there has been an influx of green buildings, as...

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7 Ways To Go Green This Holiday Season

Nov 06, 2018

Here’s how your brand can help protect the environment! With the holiday season coming up, we want to encourage companies to go green. There are numerous ways to help protect the earth, a...

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5 Reusable Straws To Hand Out As Swag

Oct 17, 2018

Turn to eco-friendly straws in order to market your brand and help save the planet! In the United States alone, 500 million straws are used every day - which is enough to circle around the Eart...

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The Popularity of Branded Dry Bags (Waterproof Gear Bags)

Jun 20, 2018

Why Waterproof Bags Are One of the Most Popular Branded Gifts of the Year Austin, Texas: Over the past 9-12 months, custom branded waterproof bags - or dry bags- have become one of the most ...

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Recyclable & Reusable Straws

Jun 19, 2018

Custom Printed Reusable Straws Global warming and pollution is quickly putting a threat to our planet and eventually trickles down to everyone’s individual lives. Luckily there are so many e...

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5 Back-to-Nature Trends That Have Been Popular for Retail and Promotional Gifts

Feb 22, 2018

Back to Nature Promotional Gifts Are Making Headway in 2018 Austin, TX It looks like a return to basics trend has taken over the gift and promotional industry--and here are 5 of the most popular ...

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Customized 12 oz Red Speckled Enameled Steel Cup

Jan 05, 2018

Austin, TX: Imprinted enamel mugs have become one of the fastest growing segments of mugs over the past 18 months. These enameled camping mugs with speckled enamel in bright colors is ideal for e...

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5 Things to Consider When Ordering Promotional Backpacks

Jan 04, 2018

Promotional Backpacks are Making a Huge Comeback in Corporate America Austin, Texas: According to a recent article in the Wall Street Journal, backpacks are "storming corporate America, with luxur...

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Top 10 Eco Friendly Holiday Gifts for 2017

Nov 07, 2017

The Top 10 Green Corporate Gifts for Christmas 2017 Christmas is around the corner and I previously wrote an article, "7 Ideas to Consider When Choosing Your Custom Printed Christmas Holiday Gifts...

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7 Ideas to Consider When Choosing Your Custom Printed Christmas Holiday Gifts

Oct 12, 2017

With the Holidays about 2 months away, we have been getting quite a few calls and emails inquiring about the best options for choosing Christmas and year-end I decided t...

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Custom Embroidered Knit Beanie

Mar 01, 2017

Custom Embroidered Knit Beanie Custom Embroidered Knit Beanie Available in Three Colors Austin, TX: Keep warm on a cold day in the Simcoe knit beanie. Available in black, red, or blue and feature...

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Custom Branded 2-Day Lunch Cooler

Feb 28, 2017

Custom Branded 2-Day Lunch Cooler Titan Deep Freeze® Custom Branded 2-Day Lunch Cooler by Arctic Zone® Austin, TX: The 2-Day Lunch Cooler is perfect for work and play. Bring your lunch an...

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Imprinted Writing Pad

Feb 27, 2017

Imprinted Writing Pad Imprinted Writing Pad by Cutter & Buck® Austin, TX: These beautiful writing pads come debossed with organization’s logo. Your customer’s and employees will l...

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Cotton Tote with Logo

Feb 26, 2017

Cotton Tote with Logo Branded Cotton Totes for Your Next Promotional Event Austin, TX: The color pop tote is a perfect giveaway for trade shows, conventions, workshops, health fairs, and sports c...

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Promotional Revello Refillable JournalBook™

Feb 25, 2017

Promotional Revello Refillable JournalBook™ Promotional Revello Refillable JournalBook™ Bundle Set Austin, TX: This bundle set makes an ideal executive gift to reward team members on ...

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Custom Printed 25-Ounce CamoTumbler

Feb 24, 2017

Custom 25-Ounce Tumbler Hunt Valley® 16-Ounce Tumbler Austin, TX: Perfect for keeping your coffee hot while you wait in the deer stand. Tumblers are made from double-wall stainless steel to k...

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Printed Wood Coaster Set

Feb 23, 2017

Printed Wood Coaster Set Printed Wood Coaster Set from Bullware Austin, TX: Ditch the disposable cocktail napkins and invest in these customized wood coasters. This five piece set includes 4 wood...

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Custom Branded Ambassador Bound JournalBook™

Feb 22, 2017

Custom Branded Ambassador Bound JournalBook™ Custom Branded Ambassador Bound JournalBook™ Bundle Gift Set Austin, TX: These Ambassador Bound JournalBook™ gift sets make perfect ...

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Imprinted Convention Tote

Feb 21, 2017

Imprinted Convention Tote Imprinted Convention Tote Available in Four Colors Austin, TX: These totes are ideal for trade shows and conventions. Attendees can also use them later for shopping, gro...

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Promotional Insulated Thermal Bottle

Feb 19, 2017

Promotional Insulated Thermal Bottle 34 Ounce customized Insulated Thermal Bottle Austin, TX: Keep your beverages hot or cold no matter where you go with the promotional insulated thermal bottles...

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Custom Thermal Bottle

Feb 18, 2017

Custom Thermal Bottle Neon Green Custom Thermal Bottle Austin, TX: Boldly go green and reduce your use of disposable cups. These neon green custom thermal bottles with help will also get your org...

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Printed Thermal Bottle

Feb 17, 2017

Printed Thermal Bottle 17 Ounce Printed Thermal Bottle in Neon Pink Austin, TX: Get your brand noticed with this printed thermal bottle. Eye-catching neon pink is sure to turn heads. Bottles are ...

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Custom Branded Stainless Tumbler

Feb 16, 2017

Custom Branded Stainless Tumbler 30 Ounce Custom Logo Stainless Tumblers For Your Next Event Austin, TX: Go green and bring your own tumbler to the coffee shop. This stainless steel tumbler uses ...

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Imprinted Travel Mug

Feb 15, 2017

Imprinted Travel Mug Promote Your Brand With Custom Logo Travel Mugs Austin, TX: These mugs combine the best of both worlds: the comfort of drinking from a ceramic mug and the temperature control...

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Stainless Steel Thermal Tumbler with Logo

Feb 14, 2017

Stainless Steel Thermal Tumbler with Logo l Branded Tumblers for Any Marketing Events Austin, TX: Help cut down on trash and waste and bring your own cup on your daily trip to the coffee shop. Th...

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Custom Printed Double Wall Stainless Bottle

Feb 13, 2017

Custom Printed Double Wall Stainless Bottle Custom Printed Double Wall Stainless Bottle by Oasis Austin, TX: Bring hot and cold beverages with you where ever the day takes you, in this black, cus...

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Moleskine® Cahier Promotional Notebook

Feb 03, 2017

Promotional Moleskine® Cahier Notebook Promotional Moleskine® Cahier Notebook with Blank Pages Austin, TX: Sketch your path to success in the Moleskine® Cahier Notebook. Filled with 4...

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Printed Stainless Steel Desk Mug

Feb 01, 2017

Printed Stainless Steel Thermal Mug Keep Your Drinks Hot and Cold With Branded Thermal Mugs Austin, TX: Heat up your marketing campaign with the printed Thermos® desk mug. Made from stainless...

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Custom Branded Hydration Bottle

Jan 31, 2017

Custom Branded Nalgene Bottle Quench Your Thirst With logo Bottles Austin, TX: Promote your business while encouraging adoption of reusable Nalgene water bottles. The custom branded hydration bot...

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Cotton Boat Tote with Logo

Jan 30, 2017

Cotton Boat Tote with Logo Promote Your Brand With High Impact Branded Boat Totes Austin, TX: Get your name toted all over town on the side of these totes. Both stylish and sturdy, they are made ...

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Promotional Stainless Steel Travel Mug

Jan 27, 2017

Promotional Stainless Steel Travel Mug Austin, TX: Keep your marketing efforts hot with these Thermos® travel mugs. They make a perfect promotional item for any business. Mugs feature vacuu...

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Imprinted Extra Large Hard Cover Notebook

Jan 26, 2017

Imprinted Extra Large Hardcover Notebook Moleskine® Imprinted Extra Large Hardcover Notebook Austin, TX: Take notes and plan upcoming events in this Moleskine® hard cover notebook. This e...

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Partial Client List

Apr 06, 2016

Thank you for such a wonderful first 60 years. Here’s to another 60 years!! PARTIAL LIST OF VALUED CLIENTS

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Product Safety & Social Compliance Statement

Apr 04, 2016

Eco Marketing Solutions is committed to conducting all of our business activities with integrity, social responsibility and in compliance with all legal and ethical standards of each of the countri...

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7 Questions to Ask Yourself To Improve Your Green Marketing Sales Next Year Year

Dec 02, 2015

Is It Time To Re-Visit Your Green Marketing Plans for 2016? Austin, Texas: As the year quickly comes to an end, it is a great time to review your green marketing goals .and to see how close you...

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Are Your Promoting Your Mission With Your Promotional Products?

May 07, 2015

Do Your Promotional Products and Advertising Campaigns Describe and Promote Your Social Mission? Austin, Texas: Many of us have participated in Earth Day events to promote our brands with green...

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What is Your Definition of Green Promotional Products?

Jan 23, 2015

Expanding the Reach of Green Promotional Products and Marketing Austin, Texas: How narrowly do you define the term: “green promotional products”? For some, it means only promotional p...

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Eco Friendly Holiday Gifts Reflect Your Brand Identity

Oct 13, 2014

Eco Friendly Holiday Gifts: Now Is Your Time to Reinforce Your Brand Identity and Be Consistent With Your Messaging Austin, Texas: I am a bit disheartened by the number of my green clients that do...

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New Promotional Power Stick Made From Natural Wood

Sep 10, 2014

Eco-Friendly Promotional Power Charger Made From Wood Austin, Texas: Eco Marketing Solutions has partnered with their sister company, Geek Tech Branding, to bring a natural wood promotional powe...

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Be Sure to Add Social Media Links to Your Promotional Products

Sep 05, 2014

Printing and Promoting Your Social Media Links on All of Your Promotional Products Will Drive More Traffic Branding Your Promotional Products With Your Social Media Links Austin, Texas: One of t...

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What Makes a Promotional Product Eco-Friendly?

Aug 14, 2014

How to Determine if a Promotional Product is Eco-Friendly or Not Austin, Texas: One of the main questions we hear is : “How do we determine if an item is considered an eco-friendly promotion...

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Green Marketing: Forget About the Masses. Find the Influencers

Jul 29, 2014

Is Your Green Marketing Campaign Trying to Be Too Broad? Austin, Texas: When it comes to green marketing, sometimes trying to be all things to all people serves your target audience wrong. You...

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Going Green: Is It All About Narcissism?

Jun 26, 2014

Narcissism May Be at The Heart Of Much of the Green Consumer Spending Austin, TX: National Public Radio had an excellent segment today on how narcissism affects green consumer purchases. In th...

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Business Success 101: Keeping Business Simple - And Thriving

Jun 20, 2014

Key to Business Success: Keep It Simple Austin, Texas: This is the 6 year anniversary of my company Eco Marketing Solutions and my 32nd year overall in this industry –and as I reflect on ...

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Do Your Customers Understand The Benefits of Buying Eco-Friendly Products?

Jun 09, 2014

How Aware Are Your Customers of the Value of Buying Eco-Friendly Products? Austin, Texas: For those of us selling eco-friendly products, we often make the mistake of thinking that everyone underst...

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Should Green Marketing Companies Have a Higher Bar to Pass for Credibility?

Jun 05, 2014

Raising the Bar for Green Marketing Claims Austin, Texas: As green marketers, we make lots of claims: Organic Environmentally-Friendly Recyclable Made from Recycled Materials However, ...

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Promotional Tech Gifts Can Be Very Eco-Friendly

Jun 02, 2014

Are High Tech And Eco-Friendly Compatible When It Comes to Promotional Gifts? Austin, Texas: Many people think that high tech promotional gifts and going green are mutually exclusive. I am here t...

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Green Marketing 101: Ask for an Action Step

May 27, 2014

What Steps Are You Asking Your Customers to Take When Doing Green Marketing? Austin, Texas: When promoting your business or organization, are you asking your customers to take an action step or...

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Green Marketing 101: Tell Your Origin Story?

May 12, 2014

Are You Telling Your Story of Your Company’s Creation? Austin, Texas: Most green companies have an interesting story to tell. They were created to solve an environmental problem–such ...

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Post-Earth Day Marketing Allows You To Avoid Over-Saturation

Apr 29, 2014

Post-Earth Day Marketing Can You You More Impact for Your Promotional Dollar Austin, Texas: I had a client call me last week to say that he is so happy that Earth Day has ended so he does not have...

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Promotional Tote Bags: Are They Really Over-Used as a Promotional Item?

Apr 25, 2014

Do People Really Want or Need Another Promotional Tote Bag? Austin, TX: One of the most frequent questions I hear when a client is looking for eco-friendly promotional items is: Do People Really W...

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Earth Day Should be Celebrated and Enjoyed With a Friend

Apr 22, 2014

Happy Earth Day! Austin, Texas: Today is Earth Day .. and I hope you take the time to enjoy nature and all the benefits of a clean planet. As the battle over Climate Change continues, I suggest a...

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How Are You Measuring the Effectiveness and ROI of Your Promotional Products?

Mar 12, 2014

Three Simple Ideas to Help You Measure the ROI of Your Promotional Products Austin, Texas: I’ve been in the promotional products industry for over 30 years. I have seen many trends come and...

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Choosing the Right Green Promotional Products: Quantity vs Quality?

Mar 10, 2014

With Earth Day Just Around the Corner, Should You Choose Quantity or Quality for Your Promotional Campaigns? Austin, Texas: The frantic calls are starting to come in each day for Earth Day promoti...

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Earth Day is 3 Months Away: What Green Message Will You Be Focusing On?

Jan 29, 2014

Earth Day is April 22: How Will You Be Promoting Your Message? by Robert Piller Austin, Texas: Last year our company saw a huge increase in the amount of last minute rush orders about 2 weeks bef...

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As Nasty Winter Cold Continues, It is Time to Double Down on Climate Change Education

Jan 07, 2014

Cold Winters Bring Out the Crazies in Climate Change Deniers Austin, Texas: As we suffer through a record cold winter, FoxNews and other climate change deniers are promoting this weather as the en...

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Another CPSC Clothing Recall: When Will They Ever Learn?

Dec 16, 2013

Does Your Promotional Products Company Know How to Help Avoid Costly Consumer Product Recalls? Austin, Texas: I just read about another clothing recall for girls hooded sweatshirts –recalled...

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MIT Study Shows That Adding Sustainability to Your Management Agenda Increases Profitability

Dec 10, 2013

Annual MIT Study Shows a Direct Correlation Between Upper Management Support for Sustainability and Profitability Austin, Texas: According to the results of the latest annual MIT Sloan Management ...

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Choosing the Best Eco-Friendly Promotional Products For Promoting Your Green Marketing Message

Dec 06, 2013

5 Ideas to Help You Select the Right Eco-Friendly Promotional Products For Your Next Event Austin, Texas: One of the most frequent questions we get from customers is ” How do I choose the be...

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Going Green: It's a Year-Long Commitment..Every Year

Dec 04, 2013

Going Green: It’s More Than Just a Slogan! Austin, Texas: As this year winds down it is time to review our year and look introspectively at our results. This gives us a chance to see what w...

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Going Green Also Means Vetting Your Vendors More Carefully

Nov 13, 2013

How Well Do You Vet Your Vendors? Austin, Texas: When was the last time you actually vetted any of your vendors? Do you trust every ad or product claim that uses the word “green” or &...

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How Is Customer Perception Affecting Reality When It Comes to Your Green Positioning?

Nov 06, 2013

Are You Practicing What You Preach In Your Green Marketing Campaigns? by Robert Piller Austin, Texas. I ordered a recycled beanie cap the other day from a retailer who is well-known for being env...

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New Study: Air Pollution Causes Cancer. Any Surprises?

Oct 18, 2013

A Recent Study Proves Air Pollution Causes Cancer. So What Are We Going To Do About It? by Robert Piller Austin, Texas: What many of us have long suspected to be true has been proven to be so: Ai...

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How Do You Help Your Employees to Enjoy Nature on a Regular Basis?

Oct 09, 2013

How Do You Encourage Your Employees to Spend More Time Outdoors? Austin, Texas: As the weather starts to turn cool (or cold..depending on where you live) — we will be spending more time indo...

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How Much Time & Effort Should Be Spent Trying to Sway Climate Change Deniers?

Oct 01, 2013

Focus the Green Debate on Those Most Likely to Understand Climate Change Rather than Focusing on Non-Believers by Robert Piller Austin, Texas: The U.N. Intergovernmental Panel on Climate Change&...

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Choosing Recycled Holiday Gifts: It Is a Reflection on Your Company

Sep 17, 2013

Do You Plan to Hand Out Recycled Holiday Gifts This Year? by Robert Piller Austin, Texas: Believe it or not, even though we are just halfway through with September, I have written up dozens of Ch...

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Are You Familiar With California's New Safer Consumer Products Regulations Yet?

Sep 10, 2013

Time to Get To Know California’s Safer Consumer Products Regulations By Robert Piller Austin, Texas: On October 1, 2013, California’s new Safer Consumer Products Regulations goes into...

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Coke is Latest Company to Learn Valuable Lesson in Truth in Advertising Their Green Claims

Sep 09, 2013

Be Truthful in Your Green Claims: It Always Catches Up With You By Robert Piller Austin, Texas: A new study shows that Coca Cola was misleading in its green claims on its plant-based bottles, acc...

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Will the Southwest Outlaw Green Lawns Entirely Soon?

Aug 26, 2013

Many Southwest Cities Are Encouraging Homeowners to Get Rid of Their Lawns for Water Conservation Austin, Texas: As drought conditions continue throughout the Southwest portion of the united State...

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Why Green Marketing Should Become a 12-Month Mindset

Aug 16, 2013

Promoting Green Causes 12-Months a Year By Robert Piller Austin, Texas: I met up with about a dozen of my top clients at a recent conference and we discussed the topic of green marketing. The ma...

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Which is the Greenest Promotional Product?

Aug 09, 2013

How to Choose the Greenest Promotional Product for Your Marketing Campaign By Robert Piller Austin, Texas: One of my favorite questions I get each week is : What is the greenest promotional pro...

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How Much Time Are You Spending Volunteering for Green Causes?

Aug 08, 2013

Are You Still Volunteering Your Time for Green Causes? By Robert Piller Austin, Texas: I was talking with an environmental activist the other day and she explained that the number of people who h...

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NYC Says: Quit Stealing My Trash. REALLY!?!?!

Aug 02, 2013

New York is Getting Tough on Stealing Recyclables–How Strange! Austin, Texas: I just read an article about how the New York City council has passed a law to get tougher on the stealing of re...

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4 Steps to Becoming a Green Corporate Leader

Jul 17, 2013

Are You an Industry Leader on Environmental Issues? Austin, Texas: I have been blogging for years on ways to stand out and become known as a green corporate leader in your industry and in your com...

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New Recycling Campaign Targets Those Who Are Not Avid Recyclers

Jul 12, 2013

First New Recycling Public Service Campaign in 40 Years Austin, Texas: A new public service and awareness campaign is about to launch targeting non-recyclers. The “I Want To Be Recycled&rdq...

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How Active and Noticeable Are You In Your Local Green Community?

Jul 11, 2013

Is Your Company Well-Known For Its Environmental Standards and Achievements? By Robert Piller Austin, Texas: I got a call the other day from a local company that wanted to promote their green...

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Are You Speaking to Groups Throughout the Year to Promote Improved Environmental Education?

Jun 26, 2013

Are You Continuing to Educate Consumers About Environmental Causes? Austin, Texas: Since education is the key to gaining supporters for environmental causes, when was the last time you spoke in pu...

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The 50 Greenest Companies in the World

Jun 12, 2013

New List of Top 50 Greenest Companies Shows Perception Ranks As High As Performance Austin, Texas: The 2013 Best Green Global Brands announced their Top 50 green global brands– and the names...

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3 Tips on Improving Your Social Media Presence

Jun 06, 2013

Going Green – In a Social Media World Austin, TX: In this age of social media, I am still surprised at the large number of green companies that are still not utilizing this form of media cor...

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Austin Bag Ban - Much Ado About Nothing

May 29, 2013

3 Months Later: Austin is Accepting of its Bag Ban By Robert Piller Austin, Texas: Anytime a city tries to enact a new policy, the other side shouts cries of Chicken Little– “The sky ...

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Which Strategy is Better: Promoting Green Marketing to the Masses- or Growing Your Tribe Slowly?

May 24, 2013

Tips on How to Expand Your Green Marketing Campaign to Reach More Customers By Robert Piller Austin, TX: Growing your base is at the core of every company- green or not. For green marketing orga...

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Get a Better ROI on Your Promotional Products with Personalization

May 17, 2013

Try Personalization on Your Next Promotional Product Order To Increase Usage and ROI By Robert Piller Austin, TX: One of the biggest discussions I often have with my clients is about maximizing R...

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Green Marketing Is As Alive As You Allow It To Be

May 09, 2013

The Future of Green Marketing Austin, Texas: A group of my colleagues and other industry professionals were discussing the future of green marketing last week – and some were wondering if gr...

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Can Saving a Few Cents on Promotional Products Cost You More Money in the Long Run?

May 03, 2013

There is More to the Value of a Promotional Product Than Its Initial Cost Austin, TX Are all promotional product distributors the same? I was asked to submit a bid by a city a few months back for...

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Earth Day Marketing is Not Dead Yet

Mar 29, 2013

Earth Day Marketing Shows an Uptick This Year Austin, Texas: Quit Talking About the end of Earth Day Marketing. Earth Day is still going strong. To paraphrase the song in Monty Python’s Sp...

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Will the New EPA Fracking Panel Be Stuck in Politics As Usual?

Mar 26, 2013

EPA announces expert panel to review fracking study Austin, Texas: After a few years of wrangling, it looks like the EPA has finally selected “experts” to review a highly anticipated r...

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6 Popular Promotional Items to Celebrate Spring

Mar 18, 2013

Spring Promotion Ideas For Your Customers Austin, Texas: Spring is here..and now is the time for green marketers to promote the outdoors. People have been indoors long enough and are looking to p...

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Should Marketers Care About Earth Day Any Longer?

Mar 08, 2013

Is Your Organization Still Participating in Earth Day Events? Austin, Texas: Earth Day has been considered a great marketing event over the past 8-10 years, as more and more consumers have become ...

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How Do You Define Corporate Social Responsibility?

Feb 13, 2013

To Practice Corporate Social responsibility, First You Need to Define It Defining Corporate Social Responsibility Austin, Texas: I hear the term CSR and “corporate social responsibilit...

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The Value of Your Green Marketing Claims is Transparency

Feb 04, 2013

How Transparent Are Your Green Marketing Claims? How Transparent Are Your Green Marketing Claims? Austin, Texas: I just came back from a week long trade show and was disappointed in the numbe...

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Changes in Imprinted Wearables--Big Growth in Name Brand Logoed Apparel

Jan 28, 2013

Are Your Clients Seeking Out Brand Names for Your Promotional Clothing? Austin, Texas: Wearables are the largest category for promotional clothing and includes such favorites as T-shirts and polo ...

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Starbucks Will Roll Out a Refillable Coffee Mug for $1. Are You Willing to Support Other Restaurants That Do The Same?

Jan 03, 2013

Support Businesses That Offer Refillable Coffee Mugs and Water Bottles Austin, Texas: As I had mentioned in yesterday’s blog post, Concord, Massachusetts became the first city in the US to...

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Concord, Massachusetts is First US City to Ban Small Plastic Single Use Water Bottles. Will Your Town Be Next?

Jan 02, 2013

As Single Use Water Bottles Ban Begin To Take Hold, What is Your Company Doing to Encourage Refillable and Reusable Bottles? Austin, Texas Good news for environmentalists! Concord, Massachusetts ...

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CPSIA: Understanding The Consumer Product Safety Improvement Act

Dec 28, 2012

Are You Familiar With The CPSIA and How It Can Affect Your Promotional Items? Austin, Texas: Eco Marketing Solutions has Product Safety as one of its tenets in its Code of Conduct. It is imperati...

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Understanding CPSIA: Consumer Product Safety Improvement Act and Promotional Products

Dec 27, 2012

Are You Familiar With The CPSIA and How It Can Affect Your Promotional Items? Austin, Texas: Eco Marketing Solutions has Product Safety as one of its tenets in its Code of Conduct. It is imperati...

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3 Trends in The Green Movement This Year

Dec 10, 2012

Recent Trends In “Going Green” Austin, Texas: As 2012 winds down, I wanted to comment on recent trends that I have noticed in green marketing in general. Here are three trends that se...

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How Many Disposable Cups Does Your Company Throw Away Each Year?

Nov 28, 2012

Think twice before supporting restaurants and businesses that continue to use disposable cups. Are You Setting A Good Example to Your Company By Offering Reusable Water Bottles & Mugs Instead...

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5 Steps to Avoiding Product Recalls on Your Promotional Products

Nov 08, 2012

Be Sure Your Promotional Products are CPSIA Complaint to Avoid Recalls and Legal Issues Austin, Texas: Although it seems like the promotional products budgets seems to have increased for the major...

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Climate Change is Real--Whether You Believe In It or Not

Nov 02, 2012

Hurricane Sandy May be the Tipping Point in the Climate Change Debate Even the conservative business magazine, Bloomberg Businessweek, understands the damage and reality of climate change. A...

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Creating Vector Art for Imprinted Promotional Items

Oct 31, 2012

What is Vector Art? Austin, Texas: When it comes to imprinting promotional products, the key is to start off with good, crisp vector artwork. I receive a wide variety of artwork that my clients s...

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There's No Place Like Austin, Texas

Oct 29, 2012

Why I’m So Glad to Be Based in Austin, Texas Austin, TX: I get envious looks every time I meet someone new and tell them I am from Austin, Texas. I tell everyone and anyone that inquires ab...

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Be More Transparent in Your Green Marketing Claims

Oct 26, 2012

Green Marketing 101: Be Honest in Your Green Advertising Is Your Green Marketing Message Misleading? Austin, Texas: After spending the past few weeks speaking and blogging about the new FTC Green...

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7 Questions to Ask When Buying Imprinted Journal Books

Oct 23, 2012

7 Tips to Know Before Buying Journal Books for Your Next Promotional Event Austin, Texas: Imprinted journal books are one of the most popular promotional gifts at trade shows, conventions, conf...

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How Green Marketing is Like the Presidential Elections

Oct 16, 2012

Can Green Marketing Convince the Unconvinced Consumer? Austin, Texas: I often get asked by my clients about tips and ideas to win over the masses– to try to get the climate change-deniers in...

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TOP 10 Eco Holiday Gifts

Oct 10, 2012

As the Holiday season quickly approaches, we thought we’d share the 10 best custom printed Christmas and Holiday gifts to share with employees, customers, volunteers, donors and...

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Is the Future of the Green Movement Bleak?

Oct 09, 2012

Has the Green Movement Been on the Decline in Past Few Years? Austin, Texas: I was at a meeting of like-minded green professionals recently and the talk came of the state of the green industry. F...

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Cause Marketing: Are You a Supporter - or Just Jumping on the Bandwagon?

Oct 02, 2012

How Involved Are You With the Cause You are Marketing or Promoting? Cause Marketing: Are You a Supporter – or Just Jumping on the Bandwagon? Austin, Texas: Cause marketing is here in f...

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FTC Issues Revised Green Guides to Help Prevent Green Washing

Oct 02, 2012

New Green Guides Will Help Marketers Avoid Making Misleading Environmental Claims WASHINGTON, Oct. 1, 2012 /PRNewswire-USNewswire/ — The Federal Trade Commission issued revised “Green ...

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Revised FTC Green Guides: The Video

Oct 02, 2012

Revised FTC Green Guides: Now See the Movie Austin, Texas At Eco Marketing Solutions, our policy has always been that an educated customer is our best customer. The FTC has just revised their Gre...

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What the Solar Power Industry Needs is a Celebrity Spokesman

Sep 19, 2012

Will the NFL become the celebrity endorser for the solar power industry? NFL Starts to Go Solar at its Stadiums: Will it be enough? Austin, Texas: When Justin Bieber or Kim Kardashian tweets...

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As Political Battles Continue, The Big Loser is the Alternative Energy Industry

Sep 06, 2012

No Compromise By Both Parties Is Hurting the Cause of Wind and Solar Industries Austin, Texas After nearly two straight weeks of political conventions and endless speeches, I am exhausted. Exhaus...

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Greenwashing Rears Its Ugly Head Again: Truth About Organic Foods

Sep 04, 2012

New Study Shows That organic food is no more nutritious than non-organic foods Austin, Texas: There is a new study that has been making the rounds on the Internet, newspapers, blogs and daytime ta...

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Clean Energy Victory Bonds: A New Way to Finance American Alternative Energy Projects

Aug 29, 2012

Maybe We Can Find a Deficit-Free Way to Advance Alternative Energy Programs After All With Special Clean Energy Victory Bonds Austin, Texas: According to an excellent article in, a bi...

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Is Your Green Marketing As Green As You Claim It To Be?

Aug 28, 2012

How Green is Your Marketing? Stop Trying to Circumvent Your Green Marketing Message Austin, TX: A potential client called me yesterday asking for a green promotional product, then said in a h...

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10 Ways to Make Your Message Resonate with Green Consumers

Aug 21, 2012

10 Green Marketing Tips Here is an excellent article by Shel Horowitz on green marketing, reprinted with his consent. By Shel Horowitz, Primary Author Guerrilla Marketing Goes Green Seems like e...

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Being Green Does Not Cover Up For Bad Customer Service

Aug 14, 2012

How Important is Customer Service to Your Green Organization? Austin, Texas: Many green businesses think that all customers care about is the environment – and nothing else. Well, they woul...

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Is Your Logo Design Costing You Sales?

Aug 13, 2012

New Survey Says 41% of Americans Don’t Trust Companies with Logos They Don’t Like Austin, Texas: I came across this recent survey that shows that consumers place a great value on the l...

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Make Your Logo Jump With Augmented Reality

Aug 10, 2012

Augmented Reality: The Next Step in Branding Austin, Texas: As a marketing professional, you are always looking for ways to make your brand stand out. Marketers are quick to jump on the newest te...

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Green Marketing Is Not For Every Company

Aug 08, 2012

Is Green Marketing Right For You? Austin, Texas: It seems that more and more companies have been jumping on the “go green” bandwagon in their advertising and marketing campaigns. Ever...

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Simple Steps to Increase the US Recycling Rate

Jul 30, 2012

Increasing the Recycling Rate Nearly Overnight I just read a great opinion piece in the New York Times writer David Bornstein, where he discusses the million or so new jobs that can be created and...

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Green Marketing: Yes, Consumers Still Want To Buy Green Products

Jul 27, 2012

Buying Green Products: Green Facts vs. Green Myths Austin, Texas: As the economy shows only slight growth, many pundits are discussing that customers are cutting back on purchases and no longer wi...

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How Committed Are You To Really Going Green?

Jul 23, 2012

Are You Going Green Because You Want to Be Green … Or Because You Have to Be Green? Austin, Texas: I work with two main types of clients: those that are going green because they wan...

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Apple Does a Quick About Face and Rejoins EPEAT Standards

Jul 16, 2012

Apple reverses course-rejoins EPEAT ratings standard Austin, Texas: Less than two days after removing themselves from EPEAT standards, Apple has done a complete 180 and has rejoined the EPEAT ...

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4 Tips for Choosing the Right Tote Bag for Your Next Trade Show

Jul 16, 2012

Choosing the Right Trade Show Tote Bag Can Help Maximize Your ROI. Austin, Texas One of the most popular promotional items for trade shows is the imprinted shopping bags. Shopping bags with y...

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Do We Really Need the Good Housekeeping Green Seal for Eco Retail Products?

Jul 09, 2012

Are there already too many green symbols out there in the marketplace? Austin, Texas: Proctor and Gamble is putting a lot of marketing dollars behind Good Housekeeping’s Green Seals, whi...

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The Year is Half Over: Where Do You Stand So Far in Accomplishing Your Green Goals?

Jul 02, 2012

Austin, Texas: Before the year started, you probably had come up with a list of resolutions that you were going to accomplish. Hopefully some of them were eco-friendly or green resolutions. Now th...

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Green Marketing 101: Eco-Friendly Direct Mail That Works

Jun 06, 2012

Austin, Texas: I often get calls from my clients looking for unique ideas for direct mail programs. Recycled postcards are so ho-hum that they get tossed into the trash immediately. I am a big fa...

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Green Marketing 101: Marketing To Students

Jun 05, 2012

Recruiting Students Through Green Marketing Austin, Texas: I often get asked what is the best way to reach high school and college students for advertising and marketing campaigns– and the a...

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Green Marketing 101: Watch for Greenwashing

May 31, 2012

Austin, Texas: Greenwashing has become so prevalent in advertising that many people stop believing most of what they read. This is good news for those marketers that are try to obfuscate the truth ...

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Green Marketing Tip: How to Determine Your Marketing Objective

May 18, 2012

Four Steps to Creating Your Marketing Objectives Austin, TX: Do you put more thought into your promotional items than you do determining your marketing objective? Do you even have a marketing obj...

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History of Recycling: An Infographic

May 17, 2012

Austin, Texas: Here is a great article I thought I’d share about the history of recycling– as well as a simple infographic from It seems that the logistics of recycling h...

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Green Marketing at Work: Promoting a Green Service-Case Study

May 15, 2012

Austin, Texas: We get asked quite often for case studies on how businesses and organizations use green promotional products to promote their services. Here is an example of a case study. OBJECTIV...

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Green Marketing 101: It Always Begins With the Basics

May 14, 2012

Tips for Green Marketing Success Austin, Texas: I spoke before a marketing organization recently and somebody in the audience asked me how they can get a green reputation quickly and easily in ord...

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Why Does the EPA Keep Bumbling Environmental Issues?

May 01, 2012

Austin, Texas: I hate to admit it, but it is time to get a career politician to head up the EPA. The Obama administration’s top environmental official in the oil-rich South Central region ha...

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Visit a Park During National Park Week, April 21-29

Apr 17, 2012

Help support America’s national parks — and do something fun and exciting with the entire family during National Park Week, April 21-29. Best of all, it is FREE. That’s ri...

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Is Earth Day a Dying Event?

Apr 16, 2012

Ideas to Save Earth Day for Future Generations Austin, Texas: For the past twenty or so years, Earth Day has been an important day to our company–like Christmas is to retailers. For the mon...

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Last Minute Earth Day Promotional Ideas and Items

Mar 28, 2012

Eco Marketing Solutions has over 150 different imprinted reusable tote bags for Earth Day--with Quick Ship turnaround time. Austin, Texas: Earth Day is only a month away … so I am getti...

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Is Obama's All of the Above Energy Strategy the Best Course for America?

Mar 26, 2012

Austin, Texas: Last week, President Obama announced an “all of the above” energy strategy, which would include more drilling, a new look at the Keystone XL pipeline project, as well as ...

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Is Your Company Considering Cutting Back on Earth Day Marketing?

Feb 20, 2012

What is the true meaning of Earth Day? Austin, Texas: I have had several of my larger clients call me to tell me that they are cutting back on Earth Day marketing this year for a variety of reason...

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How Committed Is Your Company to Earth Day Outreach Rather Than Just Earth Day Branding?

Feb 06, 2012

Earth Day Marketing and Education- Do They Have to Be Mutually Exclusive? Austin, Texas: With Earth Day only a few months away (April 22), we are getting our yearly calls and online orders for eco...

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How Important is Quality and Social Compliance When Choosing Your Promotional Products Vendor?

Jan 24, 2012

Product Safety and Quality Taking a Lead Role in Promotional Products Austin, Texas: In my years of experience, I can sort the buyers of promotional products into four main classifications: 1) Pr...

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How Important is Compliance When Choosing Your Promotional Products?

Jan 23, 2012

Austin, Texas: Buyers of promotional products can be divided into four main categories: 1) Price is King 2) Need it Yesterday 3) Gimme the Newest, Latest & Greatest 4) Image is Everything Up u...

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Are You Conducting Business The Way You Want Others To Do Business With You?

Jan 19, 2012

The Golden Rule for Business Austin, Texas: As an organization that is practicing sustainability and promoting the green movement, you are probably feeling good about your company and about you...

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New Promotional Products Have a Sense of Smell

Jan 17, 2012

Promotional Products with Built-In Fragrances Austin, Texas: In the past few months, we have worked with several clients on unique promotional items and premiums that had built in scents as a way ...

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Time to Volunteer For a Green Non-Profit Organization

Jan 09, 2012

Austin, Texas: Since the new year has just begun, now is the ideal time to think about volunteering and helping a green non-profit organization increase awareness and help to raise much needed fund...

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Green Marketing: Time to Look Back and Plan for the New Year

Dec 27, 2011

Austin, Texas: As the year comes to a close, it is time to take a look back at your marketing efforts to see if you met your green marketing goals. As an eco-marketing company, you must be at the ...

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The Most Environmentally Friendly Oil Project Ever: National Petroleum Reserve in Alaska

Dec 19, 2011

Can Oil Companies Be Good Stewards of Our Land? Austin, Texas: The Wall Street Journal just reported that the U.S. Army Corps of Engineers has issued a permit on Monday to ConocoPhillips that woul...

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Green Marketing: Are You Forgetting the Basics or are You a Hypocrite?

Dec 12, 2011

Austin, Texas: A few weeks back I had attended a trade show for the wholesale trade and was amazed at the number of people with banners touting “Eco-Friendly” and “Go Green”...

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Are We Serious About Supporting the Green Movement With Our Wallets-- or Are We Just All Talk?

Dec 06, 2011

Austin, Texas: The other day, in an article in the Wall Street Journal, GM announced a possible recall of the Chevy Volt for safety reasons. But what was surprising about the WSJ article was the f...

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Changing Green Behavior: One Person at a Time

Nov 30, 2011

Austin, Texas: Noted author Seth Godin wrote a blog post today talking about how a movement actually happens one person at a time. He says, “Products and services succeed one person at a tim...

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New Study Tries To Find out What is the Greenest Way to Dry Your Hands

Nov 21, 2011

Austin, Texas: A new study, commissioned by hand dryer manufacturer Dyson, shows that its AirBlade cold air system is the most environmentally friendly way of drying hands, according to an article ...

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Is Bottled Water Safer Than Tap Water?

Nov 15, 2011

Austin, Texas: Many people are still buying plastic bottled water from the grocers and at Starbucks and other retailers in hopes of staying healthy. Unfortunately, only a percentage of these bottl...

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Are Tax Incentives Needed to Improve Water and Energy Conservation?

Nov 08, 2011

Austin, Texas: Texas is voting today on a constitutional amendment — known as Prop 8 — which would give tax breaks to landowners who take measures to conserve water and preserve water q...

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Green Marketing Opportunity: America Recycles Day

Nov 03, 2011

Austin, Texas: I have written several posts over the past few years on the need for more green outreach programs to help promote environmental causes. Good news- November 15th is America Recycles ...

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Green Marketing: Are You a Pretender or are You Serious About Going Green?

Nov 01, 2011

The Value of Recycled Promotional Products Austin, Texas: I got a call this morning from a green marketing consultant wondering whether or not she should spend the extra money getting recycled jou...

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Should Government Be Allowed To Mandate

Oct 26, 2011

Austin, Texas: My home town of Austin, Texas is considering a plastic bag ban, as several other cities throughout the country have done so far. Not surprisingly, a poll sponsored by the Texas Reta...

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Solar Day, Earth Day, Recycle Day and More

Oct 18, 2011

Austin, Texas: I have written in the past about the need for more than one day a year to educate the American public on energy conservation and sustainability. Earth Day is great, but it is too ha...

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Are You Hiring Employees that Align With Your Green Corporate Agenda or Culture?

Oct 13, 2011

Austin, Texas: Companies of all sizes are talking about corporate culture these days. But are your employees all on the same track? If not, how can they positively shape your brand? As more and m...

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How Committed Is Your Company To The Green Movement?

Sep 30, 2011

Austin, Texas: As I watch the Republican Presidential debates over the past few weeks, I am amazed at the lack of commitment by any candidate on most major issues. Answers by all seem to be vague,...

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Did the Previous Generation Understand About Going Green?

Sep 28, 2011

Going Green: An Interesting Tale Austin, Texas: I get an email the other day –which I thought was hysterical about th previous genrations understanding of “going green”. It was ...

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How to Get Trade Show Tote Bags for Free-and Have Your Suppliers Gladly Pick Up the Cost

Sep 27, 2011

Custom imprinted tote bags are one of the most popular items given out a trade shows today. After all, who doesn’t need an extra bag to carry around literature and samples from a trade show ...

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14 Tips on Going Green at the Local Level

Sep 13, 2011

Austin, Texas: As a marketer, it seems like it gets tougher and tougher to stand out from the crowd in a world of advertising, e-blasts, social media, etc. As a green company, it is just as diffic...

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The 10 Percent Challenge: Can You Reduce Energy Consumption by 10 Percent This Year?

Sep 08, 2011

Austin, Texas: Many pundits have been declaring that GREEN IS DEAD over the past year or so, as the economy falters. Recently, President Obama asked the EPA to withdraw new ozone protection laws a...

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Is Red, White and Blue the New Green?

Aug 25, 2011

Business should both Buy American and Go Green at the same time. They are not mutually exclusive. Austin, Texas: Marketers are constantly looking for the next “big thing” to help ...

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Watered Down CPSIA Bill Finally Passed

Aug 22, 2011

Austin, Texas: Nearly three years after Congress passed the original (CPSIA), President Obama has signed a separate bill modifying the controversial legislation. The amendments to the law, recently...

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Go Green While Moving to Campus This Fall

Aug 18, 2011

Austin, Texas: College students–it’s now move-in time! Students are probably the most green demographic, and helping them pack, might also rub some “green” onto parents. A...

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Going Green: LEED-Certified Hotels

Aug 16, 2011

Austin, Texas: Our family took a few days to vacation in Seattle before embarking on an Alaskan cruise last week, and we were amazed at what an eco-friendly town Seattle is. Recycling stations wer...

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The Green Guides Are Coming: What to Do?

Aug 03, 2011

Austin, Texas: Marketers and the media are anxiously anticipating the release of the new FTC Green Guides, which will list the new rules for use of green marketing advertising–a sort of truth...

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How Environmentalists Act Like the Tea Party At Times

Jul 30, 2011

Austin, Texas: As the government faces an impasse over the debt ceiling, I am struck how similar this debate about the econmy is similar to certain situations that environmentalist face. It&rsq...

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12 Simple Ideas To Cut Your Organization's Carbon Footprint In Half Using Small Steps

Jul 29, 2011

Pain-Free Ways to Cut Your Companies’ Energy Consumption Austin, Texas: The automotive industry is being required to double their fuel economy standards to 54.5 miles per gallon by 2025 in...

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Bulk Trash Pickup-A Great Way to Encourage Re-Use and Re-Purposing of Trash

Jul 25, 2011

Austin, Texas: Today is our city’s semi-annual bulk trash pickup, and it is a fantastic way of keeping trash out of the landfills. This past weekend, my neighborhood cleaned out their garage...

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New Study Shows Growth of Clean Green Jobs

Jul 19, 2011

Austin, Texas: A new study by the Brookings Institute gives a detailed study of clean jobs in America, and it shines some new light on its impact to the economy. The report shows that the clean ec...

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Green Marketing Tip: Send Receipts by Email-Capture Contact Info

Jul 15, 2011

Data Capture or Go Green Movement? Depends on the Retailer Austin, Texas: Retailers, are you looking for an easy way to capture your customers’ email addresses and go green at the same time?...

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Best Way to Improve Green Marketing, Sales and Branding Is With Outreach

Jul 13, 2011

Outreach: The Best Form of Marketing & Branding for a Green Company Austin, Texas: I was asked at a panel discussion recently what would be the one best way for a green marketer to increase sa...

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SC Johnson Lawsuit Shows the Need for 3rd Party Certification

Jul 11, 2011

Rather than admit to being guilty, SC Johnson settled some lawsuits last week over its green certification claims, according to an article in This should shed a light on green certif...

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Startling Facts About Cell Phone E-Waste

Jul 07, 2011

Electronic waste accounts for 70 percent of the overall toxic waste currently found in landfills, according to Global Futures Foundation. In addition to valuable metals like aluminum, electronics o...

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4 Ways to Spur Increased Green Product Demand

Jul 05, 2011

Why Has There Been A Sudden Drop In Green Product Development This Past Year? A new study shows that green product development has been declining over the past two years. It showed that just 28...

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Should Government Offices be Mandated to Increase Their Green Purchasing Requirements?

Jun 29, 2011

Austin, Texas: While at the Keep Texas Beautiful conference last week, I sat through a seminar about Green Buying, which opened up to audience participation. The most interesting cause for alarm w...

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Is it OK for a Corporate Advocacy Group to Promote a Go Green Agenda?

Jun 23, 2011

I have been exhibiting at a Keep Texas Beautiful convention and the booth next to me is from an organization that is sponsored by the American Chemistry Council. They are promoting a fun program d...

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Should the Term 'Global Warming' Be Officially Changed to 'Climate Change'

Jun 21, 2011

Global Warming. This term has been kicked around by the partisans and needs a makeover. I have thought for a while that the term “global warming” does an injustice to those who believ...

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Should We Be Condemning Greenwashing- Or Assume It Is Just Ignorance?

Jun 17, 2011

In the past few weeks, I have read over a dozen articles and blogs condemning the act of greenwashing. It seems that “the left” has declared war on the evils of greenwashing– but...

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11 Questions to Determine If Your Organization Is Truly Green

Jun 15, 2011

Is your organization green? I mean REALLY green? Many companies claim to be “going green”. Unfortunately, many times their actions do not match their advertising claims. Before your ...

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Are You Using Social Media to Promote Green Causes--Or Are You Just Promoting Your Product or Service?

Jun 14, 2011

Many green companies spend most of their advertising and marketing budgets promoting their brand, but very few of them are spending a proportionate amount of effort on outreach. With social media ...

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Is Green Marketing Dead?

Jun 07, 2011

Is This the End of Green Marketing? I have read several blogs and articles lately saying that “Green Marketing is Dead”. To paraphrase Mark Twain – Reports of green marketin...

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How Effective Are Biodegradable Products in Reducing Greenhouse Gases

Jun 03, 2011

According to a recent story by Resource Recycling, a new study out of North Carolina State University casts doubt on the environmental benefits of biodegradable materials, suggesting that as they b...

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Make Sure Your Imprinted Sports Bottles are BPA-Free - or Else

Jun 02, 2011

Are you still using imprinted aluminum bottles? Do you know, that to hide the “tinny” taste, most factories add a thin composite layer to the inside to seal it up. Unfortunately, some...

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How Do You Convert a Plastic Water Bottle Into Recycled Plastic?

May 31, 2011

As an environmentally-friendly promotional products marketer, we sell hundreds of thousands of recycled plastic water bottles, pens, lanyards, flying discs, plastic bags, memo boards and more each ...

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Looks Like the Government is Thinking of Watering Down CPSIA Law Already

May 24, 2011

A House of Representatives subcommittee has proposed legislation that would amend the Consumer Product Safety Improvement Act of 2008 (CPSIA). The bill would limit some of the lead limits allowabl...

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Cash Register Receipts May Be Killing Us with BPA--What is Safe Any More?

May 18, 2011

For over two years, studies have shown that most standard cash register receipts contain BPA (bisphenol A)– a product that has been banned in plastic drinkware and most other items. BPA had ...

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June 8th is Clean Air Day... in Canada. Why Not Also in US?

May 16, 2011

June 8th is Canada’s annual Clean Air Day, a day dedicated to celebrating environmentally-friendly activities that promote clean air and good health across Canada. What started out as a prov...

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Going Green Means Reducing Paper Usage By All Parties

May 05, 2011

I will be exhibiting at a waste/recycling show next week– and I have been barraged by a steady stream of emails from the organization over the past few weeks–each with a note to print o...

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Is Going Green Elitist?

May 02, 2011

Green marketing messages targeting mainstream American consumers are missing the mark, according to a study released this week by consultant group OgilvyEarth. The study, “Mainstream Green...

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Green Packaging vs. Convenience Packaging: Which is More Important?

Apr 27, 2011

There has been much discussion lately about packaging that green companies are using for their retail-oriented merchandise…with no end in sight. According to a recent article in

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Royal Wedding Proves That Promotional Products Can Become Collectible Swag

Apr 27, 2011

Austin, TX: With all the fuss and hoopla surrounding the Royal Wedding, it is the imprinted promotional products that are gaining a great deal of the fuss. That’s right–Royal Wedding c...

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Half of Large Businesses Have Cut Carbon Emissions, According to a New Study

Apr 26, 2011

Fifty percent of large businesses and 25 percent of their suppliers have reduced supply chain costs by managing carbon emissions, according to the Carbon Disclosure Project’s 2011 Supply Chai...

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Are Green Marketing Dollars Being Allocated Incorrectly?

Apr 25, 2011

I recently read an article that said that “sales of many eco-friendly household products launched around 2008 to great fanfare have fizzled over the last two years. For instance, Clorox&rsquo...

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Starbucks Trying To Improve Their Cup Recycling Program

Apr 22, 2011

An article in Resource Recycling notes that Starbucks has released a report outlining its plans to make all of its cups reusable or recyclable by 2015, as contained in their report, Starbucks Globa...

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Green is the New Pink? Is Green Not Macho Enough?

Apr 22, 2011

According to the 2011 study by OgilvyEarth, “Mainstream Green: Moving sustainability from niche to normal,” 82% of respondents said going green is “more feminine than mascu...

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Earth Day Needs to Become Earth Awareness Month

Apr 21, 2011

Happy "Earth Awareness Month" As my clients are rushing to complete their last minute Earth Day celebrations, I am noticing that some of these organizations are running conflicting events at t...

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US Post Office Has Released New Go Green Postage Stamps

Apr 21, 2011

The United States Postal Service has just released a series of stamps that is perfect for very business, home and organization — Go Green postage stamps. Green Marketers — Be su...

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Greener Products vs. Green Products

Apr 19, 2011

I came across a great interview of consumer products maker Johnson & Johnson’s Al Iannuzzi, senior director of Worldwide Health & Safety, where he was asked about greenwashing. His reply was...

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Go Green: Put Your Catalog Online

Apr 18, 2011

As a green marketer, I have talked about the need to shift away from printed catalogs–at least in the quantities that you have been printing. Think about the number of catalogs that you thro...

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This Earth Day, Commit to Making Green Changes for the Next 12 Months

Apr 14, 2011

Earth Day is coming…and before you know it, there will be nothing left but a memory. The real shame of Earth Day is that so many organizations and companies look it at as an isolated, one d...

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QR Codes: Great for Green Marketing Campaigns

Apr 12, 2011

Placing QR codes on all your promotional products will help you to measure ROI. Courtesy of As companies seek improved ways to communicate their marketing message w...

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Green Marketing: It's Time to Better Explain Your

Apr 11, 2011

We have all seen the copy on products: Green-Friendly…. Recyclable …. Made with 30% Less Plastic …. Eco-Friendly Ad Nauseum. Consumers are getting both confused and de-sensi...

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Are Airports Going Green: SF Terminal 2 Hoping for LEED Certification

Apr 07, 2011

Are airports the next building wave that will be going green? On April 9th, the 640,000-square-foot renovated Terminal 2 at San Francisco International Airport, will re-open and it will be shootin...

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Earth Day Marketing: How Are You Communicating Your Green Message?

Apr 06, 2011

Earth Day is just 2 weeks away and many marketers are still scrambling to find a last minute effort to come up with their Earth Day campaigns. In fact, my phone has been ringing off the hook for t...

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FSC vs. SFI: Eco Labels are Duking it Out

Apr 05, 2011

As I wrote about a few weeks back, there are way too many eco labels or certifications out there. It is an alphabet soup of meaningful and meaningless symbols and seals. Not only does this ...

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How Green is Your Current Promotional Products Distributor?

Apr 05, 2011

Many companies claim to be green. Some offer products that they say are “eco-friendly” without understanding what makes a promotional item truly environmentally friendly. 1) How well d...

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Environmental Group Is Cloning Redwood Trees to Help Reduce Global Warming

Mar 31, 2011

A recent AP story tells of a nonprofit organization called Archangel Ancient Tree Archive, which is rushing to collect genetic material from ancient redwood trees and replanting clones in hopes of ...

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Earth Day Promotions and Marketing: Do You Pass the B.S. Test?

Mar 31, 2011

This Earth Day, tens of thousands of companies will be launching a promotional campaign or marketing blitz around this one day event. Like other recent “holidays”, such a Breast Cancer ...

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Pepsi Announces a Non-Plastic Plant-Based Bottle

Mar 29, 2011

In response to Coca-Cola’s PlantBottle, Pepsi says its will be completely derived from plants, according to an article in However,unlike Coke’s bottle, which is only 30 p...

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Is There Really a Need for an International Green Chamber of Commerce?

Mar 25, 2011

I just received a press release about an organization called the EcoChamber, which claims to be “the global green chamber of commerce”. They say that they have “more than 1,100 gl...

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Wind, Solar and Other Clean Energy Investments Supporting Nearly 60,000 Jobs

Mar 24, 2011

Environment America released an estimate of the clean energy jobs supported in the solar and wind industries last year by a federal renewable energy grant program, according to SustainableBusiness....

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Green Marketing Tip: Get a Car Wrap if You are Driving a Hybrid, Smart Car or Electric Car

Mar 23, 2011

Looking for a unique way to promote your green business? One of the simplest ways is to get a car wrap done that promotes your company. Everyone in your community will eventually see your message ...

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Free Earth Day Promotion: E-Cycling, E-Waste Drop-Off Program

Mar 22, 2011

Looking for a unique Earth Day promotion that doesn’t cost you a single penny? Well, the Dallas Mavericks have gone outside the box and have found a way with their 3rd Annual Electronics Rec...

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Coal Power: Still More Dangerous Than Nuclear and Petroleum Energy

Mar 22, 2011

I just read two interesting blog posts that I’d like to share with my readers. According to business guru Seth Godin, for every person killed by nuclear power generation, 4,000 die due to co...

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New FTC Green Guidelines and How They Might Impact Your Earth Day Marketing Plans

Mar 21, 2011

For those organizations and businesses that are planning Earth Day celebrations this April, it might be time to familiarize yourself with some of the Federal Trade Commission’s proposed revis...

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Is Japan’s Earthquake Disaster Going to Spur on Demand for Alternative Fuels?

Mar 15, 2011

In the aftermath of the horrific disaster of the Japanese earthquakes and tsunamis, Japan’s nuclear plant fires have made the possibility of exposed rods a reality and radiation levels have b...

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Earth Day Promotions: Make Your Next Reusable Cup More Useful

Feb 21, 2011

Earth Day promotional mugs I get several emails each week asking me to explain some Earth Day marketing ideas or promotions in more detail, so that they can be more “out-of-the-box&rdq...

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Earth Day Promotions - 7 Last Minute Ideas to Celebrate Earth Day

Feb 15, 2011

Happy Earth Day To You.... Ok…so Earth Day is almost here, have you finalized your Earth Day marketing plans or is Earth Day going to sneak up on you again this year? Take a deep breat...

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With Mideast Unrest, Now Is Time For American Energy Independence

Feb 04, 2011

As unrest in the Middle East spreads from Tunisia to Egypt and so on, America’s foreign oil supply will become threatened. The price of oil has risen dramatically in the past few weeks. Alre...

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Davos World Economic Forum Switches to USB Drives To Reduce Paper Usage

Jan 31, 2011

Last week, at the World Economic Forum in Davos, Switzerland, participants were asked if they want to go paperless at the time of registration. If so, they were given a small USB flash drive instea...

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Even Texas is Jumping Aboard the Plastic Bag Ban

Jan 17, 2011

OK.. even though I have been living in Texas for over 33 years, Texas does not have the best reputation when it comes to environmental awareness and environmental regulation. However, I am pleased...

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Countdown to Your Earth Day Promotion: Determining Your Marketing Goals

Jan 17, 2011

Countdown to Earth Day Promotion Ideas Countdown to Your Earth Day Promotion: Part 1 of 4 Earth Day falls on April 22nd every year, and many of my clients wait until the first week in April t...

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Countdown to Your Earth Day Promotion: Determining Your Plan of Action

Jan 17, 2011

Earth Day Marketing Ideas Countdown to Your Earth Day Promotion: Determining Your Plan of Action (Part 2 of 4) In the first part of this Earth Day series, we discussed the need to determine ...

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Countdown to Your Earth Day Promotion: Marketing to Adults

Jan 17, 2011

Countdown to Earth Day Promotion Ideas: Marketing to Adults Countdown to Your Earth Day Promotion: Marketing to Adults (Part 4 of 4) Choosing the Right Gift for Your Earth Day Promotion: Mark...

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Countdown to Your Earth Day Promotion: Marketing To Children

Jan 17, 2011

Countdown to Earth Day Promotion Ideas: Marketing to Children Countdown to Your Earth Day Promotion (Part 3 of 4) Choosing the Right Gift for Your Earth Day Promotion: Earth Day Items for Chi...

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New Study: Millennials Willing to Pay Significantly More for Green Products

Jan 05, 2011

There is still a lot of talk over whether or not people are willing to pay more for green products. Well, I think a new study released today has just answered this question, and the results might s...

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Motivational Quotes for a New Year

Dec 31, 2010

As we begin a new year, I wanted to take the time to offer some of my favorite motivational quotes. Hopefully they might be helpful in motivating you to a successful new year. “Good, better,...

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9 Green New Year's Resolutions for 2011

Dec 28, 2010

Every time this year, we all start thinking about our New Year’s resolutions. Last year, my diet lasted through January 3rd—which was a day longer than the previous year. Maybe my will...

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GM is Now 52 Percent Landfill-Free

Dec 15, 2010

52 percent of General Motors facilities worldwide are now landfill free, meaning that all waste generated from their normal operations is reused, recycled or converted into energy, according to a s...

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15 Questions to Ask Before Claiming to Be a Green Company

Dec 13, 2010

So… you claim to be a green company. Is that so? How? What makes you so green? If you are going green and promoting that fact to your clients, why should your clients and prospects believe ...

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Is it Time for an E-Waste Deposit Fee?

Dec 08, 2010

According to a recent article in the Green Computing blog, American companies are exporting their e-waste to Asia — either for recycling, or possibly for dumping. One company alone in Califo...

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Community Outreach Programs Can Help Educate People To Recycle More

Dec 07, 2010

Americans recycled a record 2.5 billion pounds of plastic bottles in 2009, up by 46 million pounds from the previous year, although rates for individual plastics have been slow to recover from the ...

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5 Tips to a Greener Office Christmas/Holiday Party

Dec 02, 2010

The Christmas season is now upon us. Glad Tidings. Holiday Cheer. Mistletoe. Presents. Family. Christmas Tree/Menorah. Egg Nog. As a green marketer, what are you doing to show your comm...

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New Ranking of Greenest Colleges Released

Nov 29, 2010

Brown University, Dickinson College, Luther College, University of Minnesota and Oberlin College are the top ranking green colleges, according to a new survey from the Sustainable Endowments Instit...

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New Survey Reports on Holiday Gifts Trends

Nov 23, 2010

Santa’s Bringing Employees Gift Cards for Christmas New corporate gift-giving survey says clients are getting food and drink in their stockings A new survey from Successful Promotions magaz...

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LA County Bans Plastic Grocery Bags

Nov 18, 2010

Kudos for Los Angeles for passing an ordinance that bans supermarkets, convenience stores and pharmacies from giving customers single-use plastic bags. The new LA County law, which also requires s...

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Honor Veteran's Day- Develop More Alternative Energy

Nov 11, 2010

This Veteran’s Day, as we hear the media talk of “honoring our troops” and “remembering how veterans have died for our freedom”, now is the time to reflect on one of t...

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Can New Recycling Rules Increase Jobs?

Nov 05, 2010

There has been much discussion over the past few years about “green jobs” in the new economy. According to the group, Friends of the Earth, if the UK set a higher recycling target, 50,...

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Top 10 Eco Friendly Holiday Gifts

Oct 15, 2010

As the year 2010 winds down, now is the time to thank your valued customers, employees and volunteers who have helped you to achieve success and to stay competitive. Eco Marketing Solutions has pu...

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LEED-Certified Database Sought for USGBC's Building Performance Partnership (BPP)

Oct 13, 2010

The USGBC’s Building Performance Partnership (BPP) is now open to all current whole-building LEED-certified commercial and residential projects. The program was announced last summer and is m...

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US is Lifting Deep-Water Oil Drilling Ban

Oct 12, 2010

On Tuesday, the White House announced that they are lifting the controversial moratorium on deep-water oil drilling. Interior Secretary Ken Salazar said in a statement that drilling in waters deep...

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FTC has Announced New Green Rules Against Broad Eco Statements

Oct 11, 2010

The FTC has made some of their proposed revisions to the Federal Trade Commission’s Green Guides, which are a set of guidelines aimed at clearing up confusion since its last update in 1998. ...

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eBay Making It Cool to Reuse Shipping Boxes

Sep 20, 2010

Kudos to eBay for introducing its shipper box that is supposed to be reused, sent from eBay seller to buyers, and then sent further along, until the end of its useful life. Made of 100% FSC-certif...

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Retailers: Offer Branded & Reusable Shopping Bags Now...To Prevent A Ban on Plastic Bags From Becoming Law

Sep 10, 2010

Although the California Senate voted to reject the planned ban of plastic bags from grocery, drug and certain convenience stores, that doesn’t mean that retailers should not be encouraging th...

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Burger King Dropping Current Palm Oil Supplier

Sep 09, 2010

According to an article in, Burger King has become the latest company to stop buying palm oil from an embattled Indonesian company its critics accuse of deforestation. Burger King...

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Too Many Green Labeling Choices Means Greater Confusion for Consumers

Sep 08, 2010

It has been reported that ULC Standards has acquired TerraChoice, the managers of Canada’s EcoLogo program. This consolidation might make it easier for consumers to differentiate between gree...

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Is the End Finally Here for Incandescent Light Bulbs?

Sep 08, 2010

GE has announced the closure of their last U.S. incandescent light bulb factory, which was located in Lexington, KY. This is mostly due to new federal legislation calls for a switch to energy-effi...

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Marketing Sustainability in the Real Estate Industry

Sep 08, 2010

Sustainability has become a key selling point in many industries, including the real estate industry. One way that a real estate broker has set herself apart from others is through strategic market...

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FTC to Offer Tighter Guidelines on Green Marketing

Aug 24, 2010

According to an article in Advertising Age, the Federal Trade Commission is planning to introduce a new set of so-called Green Guides that are used by the FTC to guide enforcement of existing laws....

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Journey through Climate History...and Beyond

Aug 24, 2010

I just saw this website that had a fascinating presentation on the history of the planet’s climate changes ..and what the future may hold. It is a interesting and interactive site based on 4...

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Starbucks' Awards Winner of Contest for Reducing Paper Waste and Consumption

Aug 16, 2010

The winner of a competition sponsored by Starbucks to gather ideas for reducing non-recyclable paper cup use isn’t even a cup at all, but a concept for encouraging customers to bring their ow...

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New Eco Index Developed by Outdoor Industry Association

Aug 09, 2010

As companies are becoming more green, the next phase is trying to quantify exactly how much energy is being used in the processing, manufacturing and distribution of their products. A new tool dev...

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Benefits of Organic Cotton in Clothing

Aug 06, 2010

An excellent article, From Seed to Shirt, an industry magazine, which described in detail how organic cotton clothing is made. The article describes how organic cotton is grown, harvested, processe...

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BP: Planning a Major Scaleback in its Gulf Clean Up Efforts-Why?

Jul 30, 2010

Although BP advertising, like the one online at tries to portray the company as fighting 24 hours a day to clean up their oil spill mess, points out today that BP’s incoming c...

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Proven Strategies for Gaining More Green Customers

Jul 27, 2010

American citizens are becoming more worried with the environment. The growth in this number is evident in the 1.4 million members and supporters of the most popular and oldest non-profit green orga...

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Green Economy Improving, According to Industry Survey

Jul 19, 2010

Budgets and hiring in corporate environmental departments are on the rise. Those are core findings of the twice-annual “Green and the Economy” survey, conducted by GreenBiz Intelligence...

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3 Aspects to Improvements in Sustainable Manufacturing Around the World

Jul 16, 2010

While various businesses are resorting to sustainable manufacturing and are taking many CSR plans progress is falling way short of the challenges of change in climate, energy security and dearth of...

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5 Steps for Better Green Branding and Sustainability

Jul 13, 2010

Sofia Ribeiro, Founder and co-owner of Kiwano Marketing, mentions that in order to be a sustainable business, an organization needs to integrate its beliefs in three main areas: planet, people, pro...

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Plastic Waste in the Ocean Being Promoted in New Line Of Vacuum Cleaners

Jul 08, 2010

Electrolux is raising awareness of plastic waste in the oceans by putting plastic collected from waters around the world into some of their vacuum cleaners. In their new initiative, known as Vac F...

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Get Dirty...For a Healthier Planet

Jun 25, 2010

If you haven’t seen the documentary, Dirt! The Movie yet, now is a great time so you can get an eye-opening understanding of how dirt forms a protective skin around the planet. It tells the s...

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States May Begin to Ban Plastic Bags - What Your Organization Can Do To Get Reusable Tote Bags in the Hands of Your Customers and Prospects

Jun 03, 2010

It looks like California may be the first state to ban plastic bags. Many cities already have similar ordinances and the trend is pointing toward more states banning plastic bags in order to reduce...

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What Are You Doing to Reduce Your Organization's Energy Consumption?

May 21, 2010

As a green organization, what are you doing to reduce your energy consumption? According to the U.S. Department of Energy, in the commercial sector, energy consumption is broken down the largest p...

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Promote Gardening to Your Clients For the Ultimate Green Promotion

May 13, 2010

Gardening has fast become one of the biggest forms of recreation for Americans, especially since First Lady Michelle Obama has been speaking out and encouraging more people to plant more gardens. A...

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Green Promotional Products Will Position Your Company More Favorably

May 03, 2010

I was at an environmental trade show today and was surprised at the number of “non-green” giveaways that were being handed out at the booths. Plastic light up yoyos, imprinted plastic p...

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Can You Market Without Catalogs?

Apr 26, 2010

Do you continue to use printed catalogs and flyers? Do you print the same number of catalogs each year - regardless of the trend away from print media? If so, it is time to consider a few thoughts...

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Make Every Day Earth Day

Apr 22, 2010

Instead of celebrating Earth Day once a year, let’s try to make it a daily event. Here are some ideas that anyone can use to make this a greener planet: • Think of ways you can reduc...

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What Are You Doing to Promote & Celebrate Earth Day?

Apr 07, 2010

Earth Day is April 22 Earth Day is on April 22 - and this year marks the 40th anniversary of this popular and fast-growing holiday. What is your company doing to promote and celebrate this ev...

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Turning Plastics Back to Oil

Jan 29, 2010

It has been reported that an Oregon plastics-to-oil company Plas2Fuel has announced plans to build a plant in the Portland suburb of Tigard by the end of 2010. They claim that this plant will be a...

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Energy Reduction Should Become a National Security Objective

Dec 30, 2009

With so much heated rhetoric in Congress about Health Care, I don’t think the White House will take up any additional major undertakings for a long time, especially global warming. It just is...

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BMW and Toyota Create Most 'Sustainable Value', Report Finds

Dec 29, 2009

According to a recent study, Toyota and BMW use their economic, environmental and social resources more efficiently than other worldwide automakers, with US manufacturers still lagging behind. The...

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LEED Certification for Existing Buildings: The Next Big Opportunity

Dec 17, 2009

The US EPA estimates that as much as 30% of the energy consumed in office buildings is wasted. This suggests a significant opportunity for energy use reduction, cost savings, and the mitigation of ...

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6 Traits of the Ideal

Dec 08, 2009

In one of my previous posts, I had mentioned the five steps to starting a Go Green program at any office. One of the first steps is choosing a Green Team Leader. In future posts, I will cover each ...

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EPA Calls Greenhouse Gases a Public Threat

Dec 07, 2009

The US Environmental Protection Agency announced that greenhouse gases are a danger to public health and welfare in a decision that should eventually lead to new emissions regulations. The so-call...

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2 Ways To Measure Your “go green” campaigns

Dec 05, 2009

Because I have been working with hundreds of companies that have implemented “go green” campaigns over the past few years, I often wonder how to quantify the effectiveness of these prog...

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Five Steps to Starting a Go Green Program at Work

Dec 05, 2009

More and more businesses and organizations are choosing to “go green” these days. Once that decision is made, it is important to get this initiative off on the right foot in ord...

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Motivating Your Employees to Go Green

Dec 05, 2009

At a recent panel discussion at which I was a part of, questions seemed to keep popping up about how to get employees on board for a “go green” initiative. Some of the human resource d...

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New Carbon Capture Tool from University of Illinois

Nov 19, 2009

I recently came across a website with a new tool: Carbon Capture Report, that I thought my readers would want to learn more about. This service is created by the University of Illinois. The Carbon...

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e-Waste is on the Rise

Nov 18, 2009

In a recent article on Greener Computing‘s blog titled, E-Waste Pops Back Onto the Nation’s Radar, author Matthew Wheeland notes the recent rise in e-waste news across the globe. The a...

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Texas: Both the Biggest Polluter and Cleanest State?

Nov 18, 2009

The state of Texas is going green. My home state of Texas seems to be an ecological paradox. According to official statistics, Texas produces more CO2 than any other state –and even coun...

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Six Ways To Measure the Effectiveness of Your

Nov 16, 2009

Because I have been working with hundreds of companies that have implemented “go green” campaigns over the past few years, I often wonder how to quantify the effectiveness of these prog...

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Celebrate America Recycles Day-November 15th

Oct 27, 2009

America Recycles Day (ARD), November 15, is the only nationally recognized day dedicated to encouraging Americans to recycle and to buy recycled products. According to their website, AmericaRecycl...

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Is the Chamber of Commerce out of Touch with Its Members on Cap and Trade Policy?

Oct 01, 2009

In the past few days, many major companies have dropped their memberships in the US Chamber of Commerce because they feel the trade organization is out of touch with reality about cap and trade pol...

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6 Ways to Go Green at Trade Shows

Sep 17, 2009

Companies of all sizes are mandating that they “go green” and are trying to become a responsible corporate citizens by reducing their carbon footprint. However, as I attend and exhibit ...

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Aluminum Bottles vs. Stainless Steel Bottles for Promotional Use

Sep 08, 2009

Sports bottles have become a very popular promotional product for trade shows, employee on-boarding programs and for employee gifts, as they reduce the need for water bottles. Imprinted stainless...

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Recycling Tires Help Create Unique Products

Sep 07, 2009

Every year, about 300 million tires are disposed of in this country, with nearly ten percent ending up in landfills. Thirty-five states have tire fees that aid in recycling efforts and in public aw...

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Cash for Clunkers - for Appliances - Coming Soon

Sep 07, 2009

Most analysts would agree that the Cash for Clunkers program for old cars was a success in terms of stimulating new car sales and in removing gas guzzlers from the road. Government estimates put th...

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The US Government Cut $102 Million in Waste With Simple Changes: What Can the Average Consumer Save with a Small Trim?

Jul 30, 2009

Earlier this spring, President Barack Obama ordered his cabinet secretaries to find $100 million in budget cuts for the current fiscal year, to show that the government was serious about belt-tight...

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Wal-Mart Requiring Suppliers to Have Eco Ratings

Jul 22, 2009

It was recently announced that Wal-Mart is requiring its suppliers to measure the environmental cost of making their products so Wal-Mart can calculate and post an eco-rating for each item. Since ...

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Bamboo: Super Crop for the Next Century

Jul 14, 2009

Bamboo is currently being used in thousands of products right now in major mainstream retail stores—including Wal-Mart, Target and JCPenney. A few years ago, there were only a handful of prod...

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Texas a Leader in Creating Jobs Tied to Clean Energy, Study Says

Jun 11, 2009

According to a June 11th story by Kirk Ladendorf of the daily newspaper, AMERICAN-STATESMAN, Texas has become a leader in creating jobs tied to clean energy. Pew Charitable Trusts researchers coun...

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WHO Declares H1N1 Flu Pandemic-Help Your Clients with Imprinted Hand Sanitizers

Jun 11, 2009

According to the AP news wires, the World Health Organization has told its member nations it is declaring an H1N1 flu pandemic — the first in 41 years. According to the report: “The mo...

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Should Your Company Switch From a Print Catalog or Go Completely Digital?

Jun 01, 2009

In order to become a greener organization, many companies are debating whether or not they need to produce a print catalog - or whether to become 100 percent digital. Although every industry is di...

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How Many Americans Does It Take to Change a Light Bulb?

May 30, 2009

As energy prices begin to creep up again, one would think that Americans would be looking for simple, “no-brainer” ideas to reduce their consumption. One of the easiest ways to cut ele...

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Do Promotional Products Have a Positive Effect on the Branding of a Company?

May 26, 2009

Companies of all sizes use promotional products, also known as advertising specialties, gimmes, tschotchkes and swag. But have you ever thought about the impact on your brand that a simple imprinte...

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You are Only As Green As Others Perceive You To Be

May 07, 2009

Green perceptions are greater than reality, according to new research findings from the Earthsense Eco-Insights Survey on how consumers perceive corporate environmental responsibility. Findings are...

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Let's Have Earth Month Starting in 2010

Apr 28, 2009

Earth Day came and went quickly this year. It was fun. It generated a ton of media attention and interest all across the world. But let’s face it–a one day celebration for honoring the...

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Reduce, Reuse & Recycle Your Paper

Apr 22, 2009

Do you ever stop and think before you print out a document how many trees were destroyed in the making of the paper? I read some startling facts the other day from various sources, which noted tha...

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10 No-Cost Ways to Celebrate Earth Day

Apr 14, 2009

Earth Day is 39 years old this year. What started out as a hippie, feel-good, Utopian idea has turned into a global event. Earth Day is celebrated by all walks of life–including individuals, ...

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9 Last Minute Eco Ideas for Your Earth Day Promotion

Apr 07, 2009

Earth Day is only two weeks away. What are you doing to promote your business or organization? If you have completely forgotten about Earth Day (April 22) – or are scrambling to find a repla...

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New Green Energy Programs are Meeting Local Obstacles

Mar 23, 2009

The risk that President Barack Obama’s plans to promote “green jobs” could bog down amid local and state opposition to the transmission lines, windmills and other clean energy har...

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Are Consumers Still Looking to Buy Green in This Troubled Economy

Mar 18, 2009

As the economy continues to be in recession mode, consumers have been tightening their belts (and purse strings) –forgoing vacations, automobile and big screen TV purchases–and generall...

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Seven Ideas to Promote Your Business During Earth Day

Mar 16, 2009

Earth Day will be celebrating its 39th anniversary on April 22nd and many companies are using this special day to kick off their green marketing program initiatives. Earth Day 2009 will be getting...

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9 Marketing Ideas for Imprinted Live Tree Seedlings

Mar 13, 2009

These days, customers are running more green-friendly promotional, advertising and marketing campaigns. Going green has become a priority for many companies that are turning to organic, green and b...

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Earth Hour: Turn Off Your Lights

Mar 05, 2009

The third anniversary of Earth Hour will be here soon. Earth Hour will occur at 8:30 pm - 9:30 pm (your local time) on Saturday, March 28, 2009. During this hour, people around the globe are encou...

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Earth Day Promotions: 12 Reasons to Give Away Live Tree Seedlings

Mar 02, 2009

Earth Day is just around the corner (April 22nd) and companies keep asking for me for the best item to give away for that event. Although I sell tons of eco tote bags, biodegradable sports bottles...

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12 Reasons to Give Away Live Tree Seedlings for Earth Day

Mar 02, 2009

Earth Day is on April 22nd and companies keep asking for me for the best item to give away for that event. Although I sell tens of thousands of eco tote bags, biodegradable sports bottles, and ite...

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New Budget Looks Greener for the Country

Feb 26, 2009

According to a new article by the Wall Street Journal online magazine, President Obama is planning to cap the emissions of greenhouse gases, forcing companies that pollute to purchase permits for e...

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Earth Day Network:Interesting Site About Earth Day That's Worth a Visit

Jan 31, 2009

I came across an interesting website the other day that I thought my readers would find interesting, the Earth Day Network. According to the site, through the Earth Day Network (EDN) “activi...

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New Tax Laws Affecting Alternative Energy

Jan 20, 2009

The US Department of Energy has recently updated its general information site called Tax Breaks for Businesses, Utilities, and Governments. There are huge savings available for both commercial acc...

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Demand Response: A New Profit Center For Green Businesses

Jan 19, 2009

Many businesses are now taking advantage of a new tax incentive vehicle, known as demand response. According a recent article entitled How to Take Charge, Rack Up Revenue, Earn Incentives and Whit...

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Earth Day: Green Marketing Opportunity-Children Are Our Future

Jan 09, 2009

April 22 will mark Earth Day, an annual event celebrated around the world as the greenest of holidays. Established in 1970, it was created to call attention to the environment. Earth Day coverage ...

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Earth Day 2011: Green Marketing Opportunites

Jan 09, 2009

Earth Day Promotions April 22, 2011 will mark the 41st anniversary of Earth Day, an annual event celebrated around the world as the greenest of holidays. Established in 1970, it was created to ...

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Imprinted Tote Bags Can Get Your Message Seen Over 12,000 Times Per Year

Jan 06, 2009

Business people who spend money on advertising and marketing will be surprised to learn that advertising one’s name on a reusable tote bag is over 15 times less expensive per impression than ...

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Which States are the Least Green?

Jan 02, 2009

Changing people’s recycling habits can take many years, since people have different “levels of greenness”. As I had discussed in my article, “Are all consumers ready to &lsq...

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Bottled Water-Good for the Body, Not for the Planet

Dec 30, 2008

Who would have thought—the water bottle as a status symbol? You see the ubiquitous water bottles everywhere. Bottled water, from such exotic lands as France, the Fiji Islands and even “...

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Dell Announces 4-Year Plan to Reduce Packaging by 20 Million Pounds

Dec 22, 2008

According to a recent press release, Dell is implementing a plan to modify their computer packaging in hopes of eliminating approximately 20 million pounds of packaging material over the next four ...

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Strict Green Initiatives Set Forward By Business Community For a Change

Nov 29, 2008

According to an article in ClimateBiz, such firms as Nike, Starbucks, Sun Microsystems, Levi Strauss & Co. and The Timberland Co. have created a organization, called Business for Innovative Climate...

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Can Fire Prevention Harm the Environment?

Nov 19, 2008

According to an article by William Yardley in the New York Times, flame retardant sprayed from planes to help steer fires away from populated areas may be harmful to the environment. One group, whi...

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Will Declining Oil Prices Affect Alternative Energy Industry?

Nov 17, 2008

Since the price of oil has dropped over 50% in the past year, what effect will it have on the alternative energy industry as a whole? With cheap oil available, the public outcry has calmed for new...

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Happy Green New Year: Times Square Style

Nov 17, 2008

New Yorkers will be ringing the new year this winter to a green-friendly billboard at Times Square. That’s right, Times Square, known for its glitzy lighted billboards, will be featuring its ...

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Do You Make These 8 Costly Mistakes When Buying Promotional Products?

Nov 01, 2008

Imprinted advertising specialties are ideal low cost promotional gifts for prospects, employees and clients. When used properly, promotional products can keep your name in front of your prospects w...

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Oct 16, 2008

Finally, in the waning months of the Bush Administration, the EPA is slashing the amount of lead allowed in the nation’s air by 90 percent. Has the Environmental Protection Agency suddenly tu...

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How to Choose the Right Custom Imprinted Tote Bags For Your Next Trade Show

Oct 15, 2008

When it comes to environmentally friendly trade show give-aways, few items give more bang for the buck than imprinted tote bags. Trade show attendees are constantly looking for quality bags to ...

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How to Choose the Right Custom Imprinted Tote Bags For Your Next Trade Show

Oct 15, 2008

Reusable Tote Bags Are Ideal for Trade Shows and Conventions When it comes to environmentally friendly trade show give-aways, few items give more bang for the buck than imprinted tote bags. Tr...

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Avego: New Ride Share Program-Is this a Viable Program?

Oct 13, 2008

From time to time a like to comment and report on companies that are promoting green products or services. I came across a website the other day called, that is a ride-share program that ...

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Going Green...A Large Scale Green Development Project in Mexico

Oct 07, 2008

Forget about the United States as the hub of the solar powered technology future, as Mexico is seeking to become a leader in this competitive industry. A $250 million project named Silicon Border S...

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Carbon Dioxide Cap and Trade--Finally a Reality with RGGI

Oct 02, 2008

“The Regional Greenhouse Gas Initiative (RGGI) is the first mandatory, market-based effort in the United States to reduce greenhouse gas emissions. Ten Northeastern and Mid-Atlantic states wi...

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10 Tips To Choosing the Right Corporate Holiday Gifts

Sep 30, 2008

Over the past 24 years, I have helped thousands of companies in selecting their holiday and corporate gifts. Some have told me to “just buy what you think people want—under $50”&n...

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Austin, Texas - The New Energy Capital?

Sep 25, 2008

Austin, Texas has just announced a new project, named the Pecan Street Project, which is designed to “bring great minds of clean energy — and the money and jobs that come with them &mda...

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Trade Show Marketing: How to Attract the Best Qualified Leads and Prospects to Your Booth (Part 1 of 3)

Sep 25, 2008

Marketing Tips to Attract More Trade Show Visitors (Part One of a Three Part Series) One of the biggest hurdles my clients’ face is in proper trade show marketing. A trade show can easi...

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Trade Show Marketing: How to Attract the Best Qualified Leads and Prospects to Your Booth (Part 2 of 3)

Sep 25, 2008

Tips to Improve ROI at Upcoming trade Shows (Part 2 of 3) The day you have marked on the calendar is here. Today is the first day of the trade show you have planned for over the past few mont...

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Trade Show Marketing: Following Up After a Trade Show (Part 3 of 3)

Sep 25, 2008

Trade Show Marketing Ideas to Help Maximize ROI (Part 3 of a 3 Part Series) In this third and final segment on trade show marketing ideas, I will address ideas to help improve your trade show...

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BPA Free Drinkware: Hype or Hoax?

Sep 24, 2008

A study released last week by the Journal of the American Medical Association suggested a new concern about BPA, or bisphenol-A, especially in drinkware. Because of the possible public health imp...

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BPA in Drinkware- Grave Danger or Hype?

Sep 22, 2008

BPA-Free Drinkware by A study released last week by the Journal of the American Medical Association suggested a new concern about BPA, or bisphenol-A, especially in d...

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Trade Show Marketing: Following Up After a Trade Show (Part 3 of 3)

Sep 13, 2008

(Part 3 of a 3 Part Series) In this third and final segment on trade show marketing ideas, I will address ideas to help improve your trade show results through proven post-show follow up. I am sti...

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Trade Show Marketing: How to Attract the Best Qualified Leads and Prospects to Your Booth (Part 2 of 3)

Sep 10, 2008

(Part 2 of 3) The day you have marked on the calendar is here. Today is the first day of the trade show you have planned for over the past few months. You’ve lost sleep, spent time at Kinko&...

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Trade Show Marketing: How to Attract the Best Qualified Leads and Prospects to Your Booth (Part 1 of 3)

Sep 08, 2008

(Part One of a Three Part Series) One of the biggest hurdles my clients’ face is in proper trade show marketing. A trade show can easily cost from $10,000 for a basic 10 foot by 10 foot boot...

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Should Companies Use Incentives for Being Green?

Sep 02, 2008

Incentives have been used for decades to get people to open up a savings account, use a particular airline or hotel and to apply for credit cards, for example. So why shouldn’t incentive pro...

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Reduce Waste: 10 Tips for a Greener Holiday Season

Aug 27, 2008

As people are becoming more environmentally-conscious, what you give and how you wrap your presents can have a major impact on the planet’s eco-systems. By reducing waste and encouraging recy...

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Are all consumers ready to GO Green?

Aug 25, 2008

Companies of all sizes and across the entire business spectrum are trying to “go green” at an amazing speed. Some do it for personal reasons, some do it out of corporate social responsi...

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Is Global Warming Good for Tourism?

Aug 22, 2008

Thank goodness for Global Warming and the melting ice caps. Now, because of melting ice caps in Alaska’s Arctic regions, oil tankers, fishing vessels and even cruise ships are able to “...

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What is Sustainability?

Aug 12, 2008

The word “sustainability” is used a great deal these days, without any clear or complete definition. In fact, the meaning is rather ambiguous, at best. Probably the most recognized def...

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Are Americans Willing to Pay More for Environmentally-Friendly Products?

Aug 04, 2008

In my discussions over the years with clients, one question seems to pop up more than any other: Are Americans willing to pay more for environmentally-friendly products? For the segment of the pop...

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Religion in Church: Is God an Environmentalist?

Jun 27, 2008

Is God an environmentalist? Does Scripture teach the need for environmental stewardship? Why are churches going green and preaching the “green gospel”. Well, more than ever, churches, ...

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Green Business vs. Environmental Activists

Jun 19, 2008

Is Going Green Good Enough Anymore? Advanced Micro Devices Inc. was planning to open a $270 million campus in Oak Hill, Texas on some environmentally sensitive land. In 2005, in order to help get...

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Welcome to

Jun 19, 2008

Green Marketing has become a popular term for many companies trying to promote themselves as green-friendly, or eco-friendly. My blog will look into the news stories from local and national media t...

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Welcome to your source for advertising merchandise and promotion ideas!

Jun 12, 2008

Eco Marketing Solutions takes an environmental and socially conscious approach to promotional products. Our carefully selected products are either biodegradable, organic, made from recycled or s...

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Win-win with Wheat Promotional Products

Feb 26, 2020

Selecting everyday use wheat products, like straws can have a substantial impact on Earth and winning client retention. Many household and beauty brands have finally been outed for their t...

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